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Jan 19, 2024 18:01
LAS VEGAS: UFC, the world’s premier mixed martial arts (MMA) organization, and KUDO Snacks, a leading provider of kettle-popped Protein Popcorn, Friday announced a multiyear, global expansion of their partnership that was originally forged last year.
Jan 17, 2024 19:01
MUMBAI: Sony Sports Network, the official broadcaster of WWE in India, has launched two blockbuster films featuring WWE fan and South cine superstar Karthi, further strengthening its commitment to customized and locally curated content around WWE in the South markets.
Jan 09, 2024 16:01
MUMBAI: Sony Pictures Networks India (SPNI) has announced the extension of the exclusive broadcast rights for Ultimate Fighting Championship (UFC) in India, Afghanistan, Bangladesh, Bhutan, Maldives, Nepal, Pakistan, and Sri Lanka for five years.  The terms of the agreement include exclusive television and digital media rights for a wide range of UFC events through 2028. Financials were not disclosed. 
Dec 21, 2023 17:12
LAS VEGAS: UFC, the world’s premier mixed martial arts organization, Wednesday announced that last July’s International Fight Week in Las Vegas, headlined by UFC 290: VOLKANOVSKI vs. RODRIGUEZ, generated $99.3 million in economic impact for the Las Vegas metropolitan area, according to a study conducted by research firm Applied Analysis. 
Dec 20, 2023 18:12
Martial arts organization ONE Championship (ONE) Wednesday announced three bouts for ONE 166: Qatar, the promotion’s debut in the country on Friday, March 1 2024 at the Lusail Sports Arena. 
Dec 15, 2023 16:12
WWE superstar Braun Strowman, fondly known as ‘Monster of all Monsters’, completed a successful four-day promotional tour in India starting with a meet and greet with Rajesh Kaul, Chief Revenue Officer - Distribution and International Business and Head - Sports Business, Sony Networks India.
Dec 14, 2023 19:12
LAS VEGAS: UFC and Toyo Tires Thursday announced a muti-year renewal of their US marketing partnership that showcases Toyo Tires within UFC’s biggest events.   The renewal further continues a relationship that originally began in 2006 and now makes Toyo Tires UFC’s longest-standing current partner.
Dec 13, 2023 19:12
DUBAI: World League of Fighters (WLF), a "sportainment" league that has the stated aim to position MuayThai on the global stage, has been launched in partnership with the World Boxing Council MuayThai. Per an official release, the partnership has the potential to "branch out to other forms of combat sports".
Nov 20, 2023 19:11
STAMFORD, Conn.: WWE, part of TKO Group Holdings, has announced that WWE Backlash France will be the first-ever WWE Premium Live Event to be held in France, emanating from the LDLC Arena in Lyon-Decines on Saturday, May 4, 2024. Additionally, SmackDown will emanate from the LDLC Arena on Friday, May 3, 2024, marking the first time SmackDown will broadcast from France.
Nov 17, 2023 16:11
MUMBAI: Sony Sports Network, India's official broadcaster for WWE, has launched two campaign films featuring South superstar Karthi alongside WWE superstars Kevin Owens and Sami Zayn.  The campaign 'WWE means 100% pure sports entertainment' aims to elevate WWE's popularity in India in the South markets. The films showcase Sony Sports Network's ongoing commitment to deliver content as the home of WWE in India.