MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the first five games of this year's 14th edition of the Indian Premier League, and how it compares with IPL 13.
As per the report, a total of 84 brands advertised on both Regional and Hindi+English sports channels during first 5 matches of IPL 14. "Dream11.com" was on top among the common brands.
The Top 5 Advertisers contributed 20% share of Ad Volumes. 2 out of Top 5 advertisers were common between IPL 14 and IPL 13, viz. Sporta Technologies and FX Mart.