Endorsements

Groom India, owners of salon brand Naturals Salon, has announced cricketer Smriti Mandhana as its brand ambassador for the launch of its D2C skin care product segment set to take place in May.

This announcement marks Naturals’s inaugural step into direct consumer products, signifying an important milestone in the brand's evolution.

Sep 10, 2021 08:09
MUMBAI: Japanese performance sportswear firm ASICS plans to add 18 stores to its sales network in 2022 expanding its footprints in India further along with a value-based growth of up to 25% by that time, a top company official has said. ASICS on Thursday also announced its commitment to nurturing young wrestling talent in India.
Sep 09, 2021 20:09
MUMBAI: Piramal Realty, the real estate arm of the Piramal Group, has roped in Rahul Dravid as a brand ambassador for its portfolio of residential projects comprising Piramal Mahalaxmi (Jacob Circle), Piramal Vaikunth (Thane), Piramal Revanta (Mulund), Piramal Aranya (Byculla), and commercial project Piramal Agastya (Kurla). 
Sep 08, 2021 15:09
MUMBAI: Tata AIA Life Insurance Wednesday announced the signing of Olympic Gold medallist Neeraj Chopra on to a multi-year deal as its brand ambassador.  The association also marks the very first brand partnership to be signed by the champion javelin thrower post his historic Olympic win. 
Sep 07, 2021 19:09
NEW DELHI: The Jaquar Foundation, the CSR arm of Jaquar Group, announced their continued support to Sumit Antil, Indian Gold medalist in the javelin throw at the Tokyo 2020 Paralympic Games, for training and equipment for the next Paralympic Games in Paris in 2024.
Aug 30, 2021 13:08
NEW DELHI: MG Motor India aims to deliver a unique voice experience with a personal AI assistant in the upcoming SUV – MG Astor. The British automaker announced that the voice would be powered by none other than Paralympic athlete and Khel Ratna Awardee Dr Deepa Malik.
Aug 26, 2021 13:08
MUMBAI: The Script Room has won the creative mandate for HomeLane’s upcoming campaign with MS Dhoni following a multi-agency pitch.  HomeLane, which deals in home interior design solutions, plans to invest significantly in marketing as it expands its footprint over the next year. The company recently announced its strategic partnership with the wicketkeeper-batsman. 
Aug 26, 2021 13:08
NEW DELHI: Sportswear major adidas has announced Olympic Silver medallist Mirabai Chanu as the face of its 'Stay In Play' campaign as it unveiled its latest product innovation designed to keep more menstruators in sport in a bid to tackle one of the greatest taboos faced by women in sports.
Aug 25, 2021 19:08
MUMBAI: Shyam Steel, one of leading producers and manufacturers of TMT Bars, has appointed Olympic medallists Lovlina Borgohain and Manpreet Singh as brand ambassadors.  As a part of the association, Lovlina and Manpreet will be included in Shyam Steel’s print and digital campaigns pan India.
Aug 20, 2021 12:08
NEW DELHI: Cricket-based digital collectibles platform Rario has added Indian women’s cricket team batter Shafali Verma and Bangladeshi all-rounder Shakib Al Hasan to its partnership roster. 
Aug 20, 2021 10:08
MUMBAI: Sports marketing firm Baseline Ventures have added Indian women's hockey goalkeeper Savita to their talent roster.  The multi-year deal will see Baseline managing all the commercial interests of Savita.