Wellness

Evocus, India’s first natural black alkaline water, adds a new product to its portfolio with the launch of Evocus Hydration IV, an electrolytes drink mix.

Designed for ultra-rapid water balance in the human body, this advanced beverage blend is powered with Active Absorption Technology, establishing a new standard in the world of hydration. Sweetened naturally with organic cane juice powder, every drop of Evocus Hydration IV is efficiently absorbed by the body, reducing post-workout fatigue and aids muscle recovery. 

Sep 15, 2023 18:09
NEW DELHI: Indian consumer technology brand Crossbeats has launched the Monarch smartwatch.  Per an official release, the Monarch smartwatch, priced at  Rs 2999, sets a new "standard for smartwatches, offering a remarkable blend of style, functionality, and cutting-edge technology". 
Sep 12, 2023 20:09
BENGALURU: Health and fitness brand Cult.fit Tuesday announced the launch of Evolve Yoga, a "new evidence-based, transformative yoga format designed to enhance flexibility and mobility".  Along with dance fitness, strength & conditioning, boxing, burn, and HRX, this addition further establishes Cult.fit’s positioning of being India's largest and most holistic fitness brand.
Sep 11, 2023 16:09
MUMBAI: With the purpose of promoting health and fitness, U Mumba collaborated with One8 Run Club for a special 5k run organised to empower people with the knowledge and motivation needed to take charge of their health, well-being, physical fitness, mental clarity, and overall quality of life.  The run was flagged off from the Play The Turf in Malad (West) at 6.30am on Sunday.
Aug 14, 2023 16:08
BeatXP has onboarded Hrithik Roshan for endorsing its line-up of massagers.  The partnership comes at a juncture as the demand for fitness and health gadgets soars. Hrithik Roshan’s alignment with BeatXP is poised to fortify the brand’s standing in the body massager domain. Hrithik will take centre stage in promoting an array of massagers through the upcoming #BeatTheLimits campaign.
Aug 10, 2023 19:08
MUMBAI: Tata Mumbai Marathon (TMM), Asia’s most prestigious running event will be held on the third Sunday of the new year, January 21st, 2024.
Aug 09, 2023 17:08
BENGALURU: All Is Well, an AI-enabled integrated fitness tech platform, has raised $250k from Bharat Founders Fund and a group of prominent angel investors, including Shantanu Deshpande (Founder CEO Bombay Shaving Company), Abhishek Banerjee (Popular Bollywood Actor & Entrepreneur), Pradeep Parameswaran (RGM APAC Uber Mobility), Vijay Aggarwal (Ex-CTO BharatPe & Blinkit), Aarti Gill (Co-Founder Oziva), Sumit Jain (C
Aug 07, 2023 19:08
Cult.fit has announced actor Ranveer Singh as the Health and fitness brand's brand ambassador.  As part of the collaboration, cult.fit plans to leverage the actor’s infectious, one of a kind social energy and commitment to a healthy and fit routine in a series of fitness initiatives and campaigns.
Aug 02, 2023 19:08
NEW DELHI: In a significant development for the education landscape in India, the Central Board of Secondary Education (CBSE) in India signed an MoU with Sports, Physical Education, Fitness and Leisure Skills Council (SPEFL) to integrate sports and physical education as a skill in schools across India. The landmark MoU was
Jul 28, 2023 19:07
STAMFORD: WWE and Nutrabolt, owner of the C4 brand, today announced an expansion to their multi-year partnership with the launch of their first-ever co-branded product collaboration: WWE-inspired flavors of C4 Ultimate Pre-Workout Powder and C4 Ultimate Energy Drink. The products will be available exclusively at GNC ahead of WWE SummerSlam® in Detroit on Saturday, August 5, a media release said.
Jul 19, 2023 19:07
LONDON: Liverpool FC has agreed a unique multi-year partnership with Peloton, making the global leader the club's first ever digital fitness partner.