MORRISVILLE, N.C.: Red Bull Illume, the energy drink brand's adventure and action sports imagery contest, returns in 2021 with global technology leader, Lenovo, as its exclusive computing sponsor.
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Yuvraj moves High Court for quashing FIR filed against him
CHANDIGARH: The Punjab & Haryana High Court Friday issued notice to Haryana on a petition filed by former cricketer Yuvraj Singh for quashing an FIR registered against him at the Hansi police station under provisions of the IPC and SC/ST Act for making “casteist remarks”.
Yuvraj was booked for allegedly promoting enmity…
Hennessy becomes NBA's first global spirits partner
COGNAC, FRANCE: Hennessy, the world’s best-selling cognac, and the National Basketball Association (NBA) Thursday announced a global expansion of their partnership, making Hennessy the “Official Spirit of the NBA” worldwide.
The multiyear agreement, which marks the league’s first-ever global partnership with a spirits brand…
BCCI mulls feasibility of holding IPL in multiple cities: Report
NEW DELHI: This is surprising, but also makes eminent sense when looked at under a broader lens. At a time when COVID cases in India are seeing an upswing, the Board of Control for Cricket in India is reportedly moving away from the current presumption that the Indian Premier League would be played out between Mumbai and Ahmedabad,…
Dorna brings MotoGP Ignition to Flow blockchain
MADRID: Dorna Sports has announced an agreement with Animoca Brands, the developer and publisher of the successful blockchain games F1 DeltaTime and The Sandbox, to bring MotoGP Ignition to Flow blockchain.
Further expanding Animoca Brands’ push to bring mainstream consumers to blockchain, MotoGP Ignition is a competitive…
2nd Khelo India Winter Games kicks off in Gulmarg
JAMMU: Athletes from 27 states and Union Territories are competing in the second Khelo India Winter Games, which kicked off in Gulmarg on Friday.
The Games, which will conclude on March 2, were inaugurated by Prime Minister Narendra Modi via a virtual address. "This is a step towards making India's presence felt in the…
BCCI denies media outlets access to India-England series
AHMEDABAD: One of the world’s biggest providers of independent news, The Associated Press, has ceased coverage of the big India-England cricket series. Reason: AP and other media outlets have been prohibited from sending independent photographers to the India-England test match in Ahmedabad on Wednesday.
AP, which is a member…
Mastercard renews long-standing partnership with Rugby World Cup
PARIS: Mastercard renewed with World Rugby as a Worldwide Partner for Rugby World Cup 2023 in France, it was announced Thursday.
The agreement continues a relationship originally kicked off in 2008, which includes the record-breaking Rugby World Cup 2019 in Japan, the first in Asia that inspired 2.25 million new rugby…
YouGov Sport names ONE Championship Japan prez to APac role
LONDON: Data company YouGov has appointed Hideyuki (Andy) Hata as senior strategic advisor, YouGov Sport, based in Japan.
In the newly created role, Hata will establish the commercial operations of YouGov’s sports division in Tokyo and build the company’s presence in the wider region, following its affiliate partnership with…
ManCity and Nexen tie up with Stepathlon for global virtual fitness race
MUMBAI: Manchester City and Nexen Tire have announced Nexen Road to Man City, a new virtual fitness challenge using the Stepathlon platform to improve the health and well-being of fans across the world and help them to stay connected to the Club.
The free, virtual race officially begins on 22nd April 2021 and encourages…