News

Sep 16, 2020 19:09

Sehwag, Kochhar front Flipkart Video's IPL show

MUMBAI: The wait is over. The most exciting season of cricket is finally here! While we’re gearing up to watch our favourite players and teams on screen, Flipkart Video is giving cricket fans an opportunity to put their cricketing insights to good use and win prizes. 

Launching on 18th September, cricket legend Virender Sehwag…

Sep 16, 2020 19:09

LupinLife brand is CSK's 'Hygiene Partner - Digital'

MUMBAI: LupinLife’s ‘LupiSafe Hand Sanitizer’ announced today its association as the official Hygiene Partner - Digital for the three-time IPL champions Chennai Super Kings (CSK) in the 13th edition of the Indian Premier League (IPL 2020).

LupiSafe, a LupinLife Consumer Healthcare sanitizer brand, will provide hand sanitizers…

Sep 16, 2020 19:09

Gig Work names Samir Kochhar as brand ambassador

MUMBAI: Khelo Fantasy Live, the new fantasy sports platform launched by Capital Group subsidiary Gig Work Private Limited, has appointed Samir Kochhar as brand ambassador. 

Well known to cricket fans as the host of Extraaa Innings T20 and the public for his recurring role in the critically acclaimed Sacred Games, Samir Kochhar…

Sep 16, 2020 19:09

Hansa Research launches IPL brand performance tracker

MUMBAI: Hansa Research has launched a syndicated study IPLomania, to delve into how brands can exploit the opportunity in a relatively new version of the Indian Premier League.

From a marketing perspective, the revenue perception model will most certainly change … and brands can learn (and fine-tune their brand strategies) by…

Sep 16, 2020 19:09

DP World enters cricket arena with RCB partnership

BENGALURU: Leading global provider of smart logistics solutions DP World and Royal Challengers Bangalore (RCB) have signed a long-term sponsorship agreement, making DP World the Global Logistics Partner of the team.

Sep 16, 2020 18:09

Bigbasket partners with Rajasthan Royals

JAIPUR: Online food and grocery store, Bigbasket will be the official online grocery partner for the Rajasthan Royals during the 2020 season of Indian Premier League. With the tagline Har Din Sasta, the objective of this association will be to focus on affordability and quality while accessing a whole new set of customers.

Sep 16, 2020 18:09

boAt is ‘Official Audio Partner’ for six IPL teams

MUMBAI: boAt has become the official audio sponsor for six IPL teams - Mumbai Indians, Chennai Super Kings, Kings XI Punjab, Kolkata Knight Riders, Delhi Capitals, and Royal Challengers Bangalore.

boAt has been partnering with IPL teams since 2018. It has also announced the launch of limited-edition earphones, headphones, and…

Sep 16, 2020 18:09

KXIP signs on laminate company as associate sponsor

CHANDIGARH: Kings XI Punjab has signed up with Stylam, the laminate company, for the upcoming season of the Dream11 Indian Premier League. 

As the Associate Sponsor of the team for the thirteenth season of the IPL, Stylam’s logo will feature on the trousers of the team for the duration of the tournament. 
Over the course…

Sep 16, 2020 18:09

Messi tops 'Highest-Paid Soccer Players 2020'

NEW YORK: Lionel Messi and Cristiano Ronaldo top this year’s Forbes ranking of the highest-paid soccer players once again, after Messi resolved a weeks-long contract drama to land the top spot with $126 million, nudging out Juventus’ Ronaldo, who comes in at No. 2 with $117 million. 

Sep 16, 2020 18:09

LPGA Tour cancels Asia swing, adds Georgia event

DAYTONA BEACH, Florida: The LPGA Tour has cancelled the BMW Ladies Championship in South Korea and Toto Japan Classic due to travel restrictions amid the COVID-19 pandemic, the elite women’s professional golf circuit said on Tuesday.

The $2 million BMW Ladies Championship was scheduled to take place from Oct. 22-25 in Busan,…