Double Star BWF Sudirman Cup 2011 Live on Neo Sports

Mumbai, 19th May, 2011:  Watch the top shuttlers battling it out with the best of the world at the BWF Sudirman Cup 2011 from 22nd May to 29th May live and exclusive on Neo Sports. The Double Star BWF Sudirman Cup 2011 is to be played at Qingdao Sports Centre Conson Stadium, Qingdao, PR China and the likes of Saina Nehwal, Jwala Gutta, P.Kashyap will be up against the cream of the best shuttlers around the globe, including top Chinese rivals to prove their mettle.

Sudirman Cup is the world mixed team badminton championship which takes place every two years. There are five matches in every round: men and women's singles, men and women's doubles and mixed doubles. Sudirman Cup is the only international competition that does not stage a qualification round and it has no cash prize, it is played for the pride of one’s nation.  The competing teams are divided into 7 groups based on their performances. Top players like Lee Chong Wei, Taufik Hidayat, and Lin Dan will participate in the Double Star 2011 BWF Sudirman Cup.

After consecutive three losses in the Malaysian Open , The All England Badminton Championships and The Indian Open , Saina Nehwal, the Commonwealth Games Gold Medalist would be looking forward to avenge her defeat to Japan’s Ai Goto in the Indian Open in two games in the second week of March. She will be hoping to climb the world rankings further by working harder to prove full fitness and to regain her prime form.

According to Prasana Krishnan , COO , Neo Sports Broadcast Pvt. Ltd “ With a very successful path breaking 2010 season where Saina won the Hong Kong Super Series , Indonesian Super Series and the Singapore Super Series and , however , with a disappointing start to the 2011 season where Saina  lost in the 2nd round in the Korean Open Super Series Premier ,  an early exit from the All England Championships , runner up in the Malaysian Open and another early exit ( 2nd round ) from the Indian Open , Saina would be aiming to set the record straight by proving her mettle in the BWF Sudirman Cup. We look forward to a great start."

Saina Nehwal and the rest of the Indian contingent will play their first round match against the formidable Chinese Taipei in this year’s BWF Sudirman Cup. The Indian team has never ever won the Sudirman Cup and therefore, they would be looking to showcase a better performance this year around.

Indian Team participation in all categories includes:
Saina Nehwal
Jwala Gutta
Ashwini Ponappa
Kashyap.P
Prajakta Sawant
Arvind Bhat
Sanave Thomas
Aditi Mutatkar
Rupesh Kumar K.T
Akshay Dewalkar
Aparna Balan
Arun Vushnu

About NEO Sports Broadcast Pvt. Ltd.

NEO Sports Broadcast Pvt. Ltd owns and operates two channels i.e. NEO Cricket – the number  one sports channel as per the half hour cumulative ratings for sport channel, TAM viewership data for calendar years 2008, 2009 and 2010 (Source: TAM People Meter Systems) and NEO Sports – the dedicated sports channel.

NEO Sports offers sports like Football, Tennis, Golf, Motor sports, Badminton to the Indian sports lovers. This includes German Bundesliga football league, US PGA TOUR, ITF Davis Cup and Fed Cup events, WTA TOUR Women’s Tennis, NASCAR among others.

NEO Cricket is a cricket centric TV channel and currently broadcasted in more than 25 countries. Amongst its range of cricket centric programming is all Indian International Cricket matches organized by BCCI played in India including ODI’s, T20 and Test matches.

Thanks,
Joey Deb
Manager - Marketing
Cell:- +91 9833647007
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