Participatory Sports

ROTTERDAM, Netherlands: Smart wearables and health technology company Zepp Health Corporation has announced its partnership with the Kelvin Kiptum Foundation, a significant initiative aimed at preserving the legacy of the late marathon world record holder who tragically died in a car crash on February 11th. 

As part of this partnership, Zepp Health, through its brand Amazfit, will donate $100,000 to the foundation, along with profits from sales of the newly unveiled Amazfit Cheetah Pro Kelvin Kiptum Commemorative Edition smartwatch.

Sep 16, 2020 15:09
MUMBAI: SCOTT Sports India launches the SCOTT Spark RC 900, one of the most decorated full-suspension bikes, ridden by the likes of Nino Schurter, an Olympic winner, and Kate Courtney, a World Cup Champion.  The bike is a superlight, super-aggressive steed that pedals with incredible efficiency and is priced at Rs 369,900.
Sep 15, 2020 17:09
MUMBAI: With the initiation of the Sunfeast India Run As One, a citizen-led movement in support of livelihoods due to the COVID 19 pandemic, runner groups from across the country have united to make their run count, for a larger good, because #LivelihoodsMatter.
Sep 11, 2020 18:09
NEW DELHI: The recent world record breaking feat of Peres Jepchirchir at the RunCzech half marathon in Prague, where she crossed the line in 1:05:34, was also the first competitive outing of adidas' newly launched 'adizero adios Pro'. 
Sep 10, 2020 19:09
MUMBAI: Launched on Independence Day 2020, Sunfeast India Run As One, India’s largest citizen-led movement aimed at Indians and Indophiles all over the world, enters its last mile achieving significant success.  With Social Impact as its core pillar, since its launch, the initiative has raised Rs 11.8 million in support of families impacted by the ongoing pandemic and continues to gain momentum.
Sep 09, 2020 15:09
MUMBAI: Flagged off on Independence Day, Sunfeast India Run As One, began with the hope and dream of being India’s largest citizen-led movement of its kind.  Entering its final leg, the movement has gathered momentum with support from various communities, including India Inc.
Sep 07, 2020 18:09
NEW DELHI: As marathons and other races across the globe get postponed or cancelled, adidas has announced the adidas 5k Virtual Race.  As part of this race, a user can participate from anywhere in the world and compete with runners across the globe. Each participating runner shall also get featured on the adidas’ global leader board on the adidas app.
Aug 14, 2020 18:08
MUMBAI: Olympic Marathon Champion and celebrated global icon Eliud Kipchoge, who inspired the world and created history when he broke the two-hour marathon barrier in Vienna last year, will join Procam International's largest citizen-led movement dedicated to support livelihoods - Sunfeast India Run As One as the Ambassador.
Aug 12, 2020 18:08
MUMBAI: Youth Icon Tiger Shroff has joined the citizen-led virtual movement dedicated to help restart livelihoods - Sunfeast India Run As One.  The movement was initiated by Procam International, the pioneer of distance running in India, in collaboration with GiveIndia, dedicated in support of livelihoods. The registrations for the event began on 1st August and the movement will commence on 15th August. 
Aug 11, 2020 18:08
MUMBAI: Payments platform PhonePe has joined the citizen-led virtual movement dedicated to help restart livelihoods - Sunfeast India Run As One.  The movement was initiated by Procam International, the pioneer of distance running in India, in collaboration with GiveIndia, dedicated in support of livelihoods. The registrations for the event began on 1st August and the movement will commence on 15th August. 
Aug 10, 2020 20:08
MUMBAI: The fourth edition of the Ahmedabad Marathon will take place on its schedule date of November 29, albeit in a virtual format. Given the disruptions caused by the COVID outbreak, the event synonymous as the #Run4OurSoldiers would be conducted through remote running with GPS tracking participants.