gender equality

SI Swim announces gender equity ad initiative

Last updated : Jan 24, 2022 19:01

SportzPower Team

Jan 21, 2022 13:01

Read more about SI Swim announces gender equity ad initiative
Log in to post comments

NEW YORK: The Sports Illustrated Swimsuit Issue announced Thursday that going forward, it will only feature ads from brands that show a commitment to supporting gender equality and women's empowerment, as it continues to try and cast off its decades-old reputation as a sexy swimwear magazine.

The Sports Illustrated Swimsuit Issue, which made its debut 58 years ago Thursday, in SI’s Jan. 20, 1964, issue, declared that "Pay With Change" is a gender equity advertising initiative that will turn the SI Swimsuit franchise into a "platform for change".

Apr 16, 2021 16:04

Male-skewed bias inherent in media coverage of tennis

LAUSANNE: The ITF has announced the results of a first-of-its-kind global research project examining sports gender equality across the media and social media, commissioned as part of its ITF’s Advantage All gender equality strategy, which is supported by the Foundation for Global Sports Development.

Dec 08, 2020 13:12

Paris 2024: 4 sports win spots; gender equality heart of prgm

LAUSANNE: The executive board (EB) of the International Olympic Committee (IOC) Monday approved the event programme and athlete quotas for the Olympic Games Paris 2024, which are centred on gender equality and youth.

Jul 14, 2020 20:07

IOA secy-gen seeks proposal from NSFs on gender equality

NEW DELHI: A directive issued by the International Olympic Committee to all National Olympic Committees (NOCs) last year to maintain gender equality in sports governance has forced the Indian Olympic Association to take up the matter seriously, albeit at a glacial pace.

Mar 05, 2020 17:03

Tokyo 2020 to be 1st gender-balanced Olympic Games

LAUSANNE: The executive board (EB) of the International Olympic Committee (IOC) Wednesday made two key decisions to draw even more attention to gender equality at the Olympic Summer Games, starting with Tokyo 2020.

Jun 23, 2018 15:06

Agenda 2022: UCI commits to greater gender equality

ARZON, France: Cycling's world governing body UCI has approved Agenda 2022, a strategic road map for the next four years that includes a number of important structural initiatives concerning the future of the federation and the sport, most notably with regards to the role of women.

Subscribe to gender equality