TikTok

NYON, Switzerland: UEFA announced on Wednesday that the digital entertainment platform TikTok will be a global sponsor of Euro 2020.

As an official platform, “TikTok will provide a place where soccer fans can follow their favorite creators, share the best soccer content on TikTok and create their own special moments, capturing reactions and celebrations around the tournament,” UEFA announced in a statement.

May 14, 2020 15:05
MUMBAI: Chinese short video content platform TikTok has appointed Ashok A Cherian as the marketing head of the platform for India. 
Apr 27, 2020 15:04
MADRID: LaLiga and social network Douyin (TikTok outside China) have announced the agreement whereby the Chinese platform will become “LaLiga Official Social Media Partner” of the Spanish championship until March 2021.
Sep 04, 2019 21:09
LOS ANGELES: The National Football League (NFL) and TikTok, the short form video social network owned by Chinese company ByteDance, have announced a new multi-year partnership to bring the NFL experience to TikTok's global community. TikTok has become wildly popular among Gen Z. It was the third-most downloaded app in the US in the first quarter of this year (in India it holds the top spot). 
Jun 04, 2019 16:06
MUMBAI: The National Basketball Association (NBA) and TikTok, a short video platform, unveiled a unique campaign in India to celebrate the ongoing NBA Finals. The TikTok campaign includes a contest called #DuetWithNBA and will engage with existing fans on the platform app for the entire duration of the 2019 NBA Finals between Golden State Warriors and Toronto Raptors.