Indian Premier League 2020

IPL ecosystem value down 3.6% to Rs458bn in 2020: Duff & Phelps

Last updated : Mar 11, 2021 20:03

SportzPower Team

Mar 10, 2021 16:03

Read more about IPL ecosystem value down 3.6% to Rs458bn in 2020: Duff & Phelps
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MUMBAI: The Indian Premier League ecosystem value has dipped by 3.6% to Rs 458 billion (Rs 45,800 crore) post the 2020 season, from Rs 475 billion (Rs 47,500 crore) after the 2019 edition, according to the 2020 edition of Duff & Phelps' annual IPL Brand Valuation Report, a comprehensive study on brand values in the cricket world's richest annual event.

The reasons for the decrease in value were largely ascribed to title partner Vivo suspending its sponsorship agreement for 2020, additional costs involved to create a secure bio-bubble environment.

Sep 25, 2020 16:09

CEAT signs on Aamir Khan; creates 2 IPL campaign ads

MUMBAI: CEAT Tyres has signed actor Aamir Khan as its brand ambassador for two years. As part of an integrated marketing campaign, Aamir will feature in two commercials during the course of the Indian Premier League 2020 to promote CEAT’s SecuraDrive range of premium car tyres.

Sep 24, 2020 17:09

Dinesh Karthik signed on as face of online poker league

MUMBAOI: Looking to leverage the mass attention the ongoing Indian Premier League is getting, Dan Bilzerian’s official poker room, BLITZPOKER, has joined hands with Indian cricketer Dinesh Karthik to launch the Blitz Premier League (BPL). The wicketkeeper-batsman and current captain of the Kolkata Knight Riders (KKR) in the ongoing IPL 2020 has been onboarded as the face of Blitz Premier League.

Sep 24, 2020 16:09

Dean Jones, in India on IPL commentary duty, dies of heart attack

MUMBAI: Former Australian cricketer Dean Jones died of a heart attack here on Thursday. He was 59. The batting great was in India to fulfil his commentary commitments for Indian Premier League host broadcasters Star Sports. He passed away at a hotel here at around 12 noon.

Sep 23, 2020 17:09

Delhi Capitals signs on 16 partners, matches 2019 revenues

NEW DELHI: Indian Premier League franchise Delhi Capitals announced Wednesday that the team has already matched its 2019 revenues, owing to numerous new and existing sponsorship deals. Delhi Capitals is the second IPL team after Reliance-owned Mumbai Indians to officially declare that it has matched its 2019 sponsorship revenue count.

Sep 22, 2020 18:09

200m tuned in to IPL opening match: BCCI secretary

MUMBAI: The Indian Premier League 2020's opening fixture between Mumbai Indians and Chennai Super Kings on September 19 saw an unprecedented 200 million tuning in, Board of Control for Cricket in India secretary Jay Shah has asserted. Shah cites ratings data provided by BARC to assert that total viewership on the Star Sports Network and Disney+ Hotstar streaming platform came up to 200 million.

Sep 22, 2020 14:09

Sunfeast official partner to Royal Challengers Bangalore

BENGALURU: ITC’s Sunfeast has announced a collaboration with Royal Challengers Bangalore, to engage with audiences during the Indian Premier League 2020. The brand will take forward its thought of #ALotCanHappenInside further in this tournament.

Sep 21, 2020 17:09

Delhi Capitals announces virtual fan engagement initiatives

NEW DELHI: With the Indian Premier League having kicked off this weekend, Delhi Capitals has announced an array of virtual fan engagement initiatives for its official fan club - the DC Toli, which went live with their opening game against Kings XI Punjab on Sunday.

Sep 18, 2020 17:09

Colgate official 'Smile Partner' for 6 IPL teams

MUMBAI: Colgate-Palmolive (India) Limited, the market leader in Oral Care in the country, has collaborated as the official Smile Partner with six teams at the upcoming Indian Premier League 2020.

Sep 17, 2020 18:09

Star Sports names star-studded commentary panel for IPL 2020

MUMBAI: Ahead of the Indian Premier League (IPL) 13th edition, Star Sports, the official broadcaster of the tournament, have unveiled a star-studded commentary panel that includes some of the finest and most reputed cricket experts across the world to offer detailed match analysis and insights to its viewers.

Sep 17, 2020 18:09

BCCI mandates Sportradar to monitor IPL betting

MUMBAI: Sportradar, the world’s leading supplier of sports integrity solutions and sports data products, has signed an agreement with the Board of Control for Cricket in India (BCCI) to support its Anti-Corruption Unit (ACU) in monitoring and safeguarding the integrity of matches during the Indian Premier League (IPL) this season.

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