Merchandising Partner

NEW DELHI: Cybeart, a leading chair brand across Canada, India and the Middle East, has been announced as the official merchandising partner of Indian Premier League franchise Gujarat Titans on a multi-year deal.

Having expanded their global footprint by entering the Indian market last year, Cybeart has partnered with some of the country’s notable Esports teams, IPs and youth events. Within just four months of their arrival in India, the brand has set foot into the cricketing landscape with their association with Gujarat Titans. 

Aug 03, 2020 17:08
MUMBAI: The Board of Control for Cricket in India (BCCI) invites bids for the Team Kit Sponsor and Official Merchandising Partner Rights through a tender process. For the record, US sportswear giant Nike, which has been struggling in this market and is way behind its German rivals Puma, adidas and Reebok, is the incumbent kit partner for Team India cricket.