Wellness

MUMBAI: Global fan engagement and data platform Stepathlon, today announced that it has added four senior professionals to its advisory board.

Stepathlon is a unique initiative in fan/customer engagement with clients including Manchester City, CVC owned IPL Team Gujarat Titans, AFL Team Richmond FC, World Tennis League and a growing global blue-chip client base. Their proprietary fan engagement and data platform focuses on active participation and engagement to deliver a powerful turnkey fan and consumer engagement platform for rightsholders and brands.

Jul 21, 2022 17:07
BENGALURU: Health food platform EatFit, housed under Curefoods, has announced its partnership with ICC for the upcoming Men’s T20 World Cup.  EatFit will be ICC’s official online food partner. Through this collaboration, EatFit aims to convey its ethos and the message of healthy food eating to a larger global audience.
Jul 13, 2022 18:07
MUMBAI: Neem Ayu, an ayurvedic brand for haircare and skincare has recently launched with Indian cricket star Smriti Mandhana as the brand face for their shampoos & hair oils. In addition to this, Smriti has also invested in the brand and will be part of their growth journey.
Jul 05, 2022 17:07
MUMBAI: Garmin India, a unit of Garmin Ltd., has on-boarded Indian triathlete Kaustubh Radkar as a brand ambassador of Garmin’s fitness segment. 
May 17, 2022 15:05
NEW DELHI: Gizmore announced Tuesday the appointment of cricketer Dinesh Karthik as the Indian smart accessories, fitness gear and home audio brand's ambassador.  As a part of the collaboration, the wicket-keeper batsman will be seen in an integrated campaign promoting the fitness and audio range of the Gizmore and expanding its consumer connect.
May 05, 2022 18:05
NEW Delhi: Health and fitness platform Fittr has launched its first core proposition-based ad film - ‘Fitness Made Forever’ Thursday.  The video showcases the purpose of Fittr as a brand that has set out to redefine and democratize fitness for individuals who understand the ever-increasing importance of being fit and staying fit, and are looking for the right partner to support them through their journey. 
Apr 05, 2022 20:04
MADRID: MotoGp commercial rights holder Dorna Sports announced Tuesday an agreement with Craft 1861 as the American brand is named the Wellness Partner of the FIM MotoGP World Championship. 
Mar 30, 2022 18:03
ST PETERSBURG, Fla.: The WTA Wednesday announced global workplace mental health platform Modern Health as its official mental health partner.  The multi-year partnership with the female-founded company will amplify a shared vision to destigmatize mental health care and provide an expanded support network. 
Mar 16, 2022 20:03
MUMBAI: Hyperice, a global high-performance wellness brand specializing in percussion, dynamic air compression, vibration, thermal technology, mind technology, and contrast therapy, Wednesday announced the launch of its most powerful device yet – the Hypervolt 2 Pro, in India. 
Mar 11, 2022 20:03
AHMEDABAD: Gujarat Titans have signed 15 partners ahead of their debut in the Tata Indian Premier League (IPL) 2022.  The new IPL franchise has set the tone for their debut season with an innovative brand and marketing strategy and these partnerships reflect that philosophy.  As already reported, electric scooter manufacturer Ather Energy have signed up as the principal partner in a two-year deal.
Mar 08, 2022 17:03
INDIAN WELLS, Calif.: The BNP Paribas Open, a combined ATP Masters 1000 and WTA 1000 event, welcomes three new tournament partners as the event got underway Monday at the Indian Wells Tennis Garden – real estate startup Pacaso, women’s health platform Hologic and German luxury carmaker BMW.