Brands

Ferrari and HP Inc. have announced a multi-year title partnership. 

The partnership features a shared commitment to advance sustainable innovation and accelerate purposeful technology across the Scuderia Ferrari Formula 1 team, the Scuderia Ferrari Esports team, and the Scuderia Ferrari Driver Academy.

Feb 20, 2024 17:02
MUMBAI: NueGo, India’s leading intercity electric AC bus service from GreenCell Mobility, Tuesday announced its latest collaboration with Delhi Capitals for the upcoming Women's Premier League, set to commence on February 23rd.
Feb 16, 2024 19:02
Marks & Spencer is welcoming PUMA and Reebok to its The Sports Edit on M&S platform, as the retailer continues to bolster its sportswear offer as part of its ‘Brands at M&S’ strategy.
Feb 16, 2024 17:02
Indian billionaire and chairman of Mahindra Group, Anand Mahindra applauded Sarfaraz Khan's father, Naushad Khan's effort for his son's Test debut in the ongoing third Test against England in Rajkot.
Feb 16, 2024 16:02
BENGALURU: Sports brand PUMA India has joined forces with Delhi Capitals as the TATA Indian Premier League franchise's official kit partner, ahead of the year’s WPL and IPL season.
Feb 14, 2024 18:02
SEATTLE: Brooks Running, a subsidiary of Berkshire Hathaway, finished 2023 with record revenue growth of $1.2 billion, up 5% year-on-year, and a record 20 million+ units sold. 
Feb 13, 2024 19:02
BENGALURU: Casualwear brand United States Polo Association (USPA) has unveiled its new brand store in Jayanagar, Bengaluru. 
Feb 13, 2024 19:02
LONDON: McLaren Racing Monday announced Optimum Nutrition, the world’s number one sports nutrition brand, as Official Sports Nutrition Partner of the McLaren Formula 1 Team for the 2024 season and beyond.
Feb 13, 2024 17:02
"Sun Day Red", Tiger Woods' next chapter in sportswear after recent his split from Nike, was officially unveiled alongside TaylorMade. The new signature line of the golfing legend will feature apparel and footwear. 
Feb 13, 2024 16:02
GroupM India has released its annual This Year Next Year (TYNY) report. The overall ad revenue is expected to reach Rs 1,55,386 crore ($18.723 billion) in 2024, growing at 10.2%, with an incremental Rs 14,423 crore compared to 2023.
Feb 13, 2024 15:02
MUMBAI: Viacom18 Tuesday announced the launch of multiple innovations for advertisers around the upcoming IPL season, including unique offerings that the OTT platform asserts "are a first" for the Indian broadcasting ecosystem.