MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 4, which has analysed data from the first 31 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Data Analytics
Feb 24, 2022 16:02
LONDON: IMG Arena has been appointed as the official fast betting data partner for 19 European football leagues and 44 competitions including top and lower tiers of domestic leagues, domestic cups, super cups and women’s football competitions.
Feb 23, 2022 13:02
MUMBAI: Indian consumer insights company Hansa Research will launch IPLomania 2022, a syndicated study that captures interesting insights about the advertised brands during the Indian PPremier League.
IPLomania tracks brands on a daily basis and understands return on investment, among other things. It also tracks the popularity & loyalty among fans for different teams and players.
Feb 21, 2022 14:02
LONDON: Formula 1 has released annual audience figures following the 2021 World Championship season, which included the new Sprint events at three races, and a title battle that went down to the wire between Lewis Hamilton and Max Verstappen.
Feb 16, 2022 20:02
KOCHI: Kerala Blasters FC has emerged as the first among Asian Football clubs in terms of interactions with 18.9 million interactions on Instagram in January 2022. This was concluded in an analysis done by Deportes&Finanzas, a sports data analytic platform. Kerala Blasters is also the sole Indian Football Club among the Top 5 Indian sports clubs with the most interaction last month.
Feb 16, 2022 20:02
MUMBAI: The Indian Premier League (IPL) has recorded a 7% increase in brand value to $4.7 billion, according to the latest report by leading brand valuation consultancy Brand Finance.
The analysis of the brand value of IPL and its participating franchises is included in the new Brand Finance IPL 2021 report.
Feb 15, 2022 19:02
MUMBAI: Sony Sports Network laid the foundation for an exciting year of sports as tennis fans witnessed history unfolding with Ashleigh Barty becoming the first Australian in 44 years to win a Grand Slam at home and Rafael Nadal for the record 21 Grand Slam singles titles with his victory at the 2022 Australian Open.
Feb 14, 2022 15:02
LONDON: Chelsea FC has become the first Premier League club to roll out 5G across its home ground. UK telco Three, also the west London club's shirt sponsor, has completed installation of the next-gen network around Stamford Bridge.
Feb 10, 2022 16:02
GOA: FC Goa announced Thursday that the Indian Super League franchise had onboarded sports software-technology company Proem Sports as a club partner.
Through this collaboration, FC Goa will use Proem Sports’ customer data platform - Organon - and take a data-driven approach to understand, engage, and grow their fan base.
Feb 09, 2022 18:02
DUBAI: The International Cricket Council (ICC) has appointed Turnstile to work alongside its commercial team to value its sponsorship program for the next commercial rights cycle.
This remit encompasses all ICC events being held from 2024 to 2031, including the ICC Men’s and Women’s Cricket World Cups and T20 World Cups.
Feb 01, 2022 11:02
MUMBAI: The Indian Premier League tops YouGov’s 2022 Sports Buzz Rankings in India for the second year in succession (no surprises there) with a Buzz score of 50.8.
Even in its 14th season and interrupted by COVID outbreaks which forced it to relocate to the UAE – the IPL continues to hold Indians in its thrall, creating a lot of positive Buzz.