MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 4, which has analysed data from the first 31 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Data Analytics
Jul 07, 2021 20:07
MUMBAI: Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS), a leading global IT services, consulting and business solutions organization, has entered into a strategic partnership with India’s premier OTT streaming platform, SonyLIV, to help create an innovative business model enabled by digital technologies, enhance customer experience, and pave the path to future growth.
Jul 06, 2021 20:07
PARIS: With just over two weeks to go until its coverage of Olympic Games Tokyo 2020, Eurosport has announced record digital growth for the first half of 2021.
Record audiences and subscribers again underline Eurosport’s position as the number one sports destination in Europe.
Jun 28, 2021 16:06
ST JOHN’S, Antigua: Cricket West Indies (CWI) has announced a new media and data agreement with Stats Perform, the sports content giant becoming CWI’s exclusive partner of official international and domestic cricket data and live stream rights.
Jun 25, 2021 18:06
MUMBAI: The epic Roland Garros 2021 final between eventual champion Novak Djokovic and Greek sensation Stefanos Tsitsipas, who played in his first-ever Grand Slam final, became the highest-rated match across Grand Slams since 2018.
Jun 25, 2021 16:06
NEW YORK: Global advertising spending is forecast to grow by $78bn in 2021 (+14%) to $657 billion, a new all-time high, following a decline of -2.5% in 2020. The marketplace will continue to grow in 2022 (+7%).
Jun 25, 2021 14:06
MUMBAI: Well, the numbers have clearly backed up the "intuitive feel" that the ongoing UEFA Euro 2020 has had Indian viewers "glued in". Football fever is sweeping fans across the world and India is no different.
Jun 23, 2021 14:06
DAYTONA BEACH, Fla.: In partnership with the LPGA, KPMG LLP, the U.S. audit, tax and advisory firm, will further elevate women's sports by introducing KPMG Performance Insights, a game-changing technology platform that will provide data insights and advanced performance analytics for the LPGA Tour.
Jun 15, 2021 12:06
NEW YORK: Luxury ecommerce platform Saks has appointed NBA All-Star James Harden as an independent member of its board.
Jun 15, 2021 12:06
MUMBAI: GroupM has released its "This Year Next year: Global Mid-Year Media Forecast", and reports that midway through 2021, advertising growth for the year is far exceeding previous expectations thanks, in no small part, to the pandemic. This has led to a major revision of GroupM's global forecast for this year and beyond.
Jun 14, 2021 16:06
MUMBAI: Dentsu International has announced the launch of its sports marketing unit in India.
The launch is supported by Dentsu Sports International (DSI) - headquartered in Tokyo, and Dentsu Sports Asia (DSAsia), Singapore.