MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 4, which has analysed data from the first 31 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Data Analytics
Sep 28, 2020 19:09
Indian Institute of Technology Madras (IIT-M) and ESPNcricinfos artificial intelligence (AI) tool 'Superstats' is once again enhancing the fans' experience of the Indian Premier League (IPL) matches, the company said on Monday.
Sep 28, 2020 17:09
PARIS: Infosys (NYSE: INFY), a global leader in next-generation digital services and consulting, and the French Tennis Federation, today announced the latest innovations set to hit the courts at this year's Roland-Garros, as part of the second year of the strategic technology partnership.
Sep 24, 2020 17:09
MADRID: With the stated aim to continue as a reference in the world of grassroots football, LaLiga collaborates with its clubs to optimise the processes involved with structuring their academies.
Two new projects will be launched for the 20/21 season: LaLiga Training Hub and the Management and the Academy Management and Control Software.
Sep 22, 2020 18:09
MUMBAI: The Indian Premier League 2020's opening fixture between Mumbai Indians and Chennai Super Kings on September 19 saw an unprecedented 200 million tuning in, Board of Control for Cricket in India secretary Jay Shah has asserted.
Shah cites ratings data provided by BARC to assert that total viewership on the Star Sports Network and Disney+ Hotstar streaming platform came up to 200 million.
Sep 16, 2020 19:09
MUMBAI: Hansa Research has launched a syndicated study IPLomania, to delve into how brands can exploit the opportunity in a relatively new version of the Indian Premier League.
From a marketing perspective, the revenue perception model will most certainly change … and brands can learn (and fine-tune their brand strategies) by recapturing the branding and advertising developments from IPL 2019.
Sep 16, 2020 17:09
MUMBAI: The Indian Premier League has proven one of the biggest brand visibility platforms due to its high viewership. With over 587 hours of commercial advertising on 14 channels of the Star Network (official broadcaster of the IPL), the 2019 edition registered over 230 brands and 108 advertisers.
Sep 11, 2020 16:09
NEW DELHI: Abhinav Futuristics Limited (AFL) announced their strategic collaboration agreement with Kinduct. The agreement will see AFL lead business development efforts for Kinduct and its athlete management system (AMS) throughout India.
Sep 10, 2020 19:09
BARCELONA: FC Barcelona has reached a new landmark in its digital leadership by becoming the first club to have over 10 million YouTube subscribers.
Sep 09, 2020 19:09
NEW DELHI: SportsCloud International (SCI), headquartered in Eindhoven, The Netherlands, Wednesday announced the opening of its second international office in India.
Sep 09, 2020 16:09
BENGALURU: Spektacom Technologies, the tech startup founded by Anil Kumble, who is also the director of cricket operations and head coach of Kings XI Punjab, has entered into a partnership with the Indian Premier League franchise to use Spektacom's proprietary and patent pending PowerBat technology.