Endorsements

The International Cricket Council Wednesday announced Olympic legend Usain Bolt as an ambassador for the upcoming ICC Men’s T20 World Cup, which will be played in the West Indies and USA from 1-29 June.

The announcement comes a few weeks ahead of the start of the biggest cricket carnival spectacle ever that will inspire a new generation of fans. Bolt’s global appeal, alongside his out of this world athletic achievements and ability to transcend boundaries, makes him a perfect fit for the biggest T20 World Cup ever.

Mar 20, 2024 19:03
Eveready Industries India Ltd. (EIIL) has announced its collaboration with Neeraj Chopra, the reigning Olympic gold medallist and World no. 1 in men's javelin star, as its new brand ambassador.
Mar 20, 2024 18:03
Castrol, a British oil company and a subsidiary of the bp Group announces its strategic association with Shah Rukh Khan, the iconic Bollywood superstar, as its brand ambassador. This association marks a significant step in Castrol’s commitment to delivering high-performance lubricants.
Mar 19, 2024 20:03
MUMBAI: The sports business in India stood at Rs 15,766 crore ($1.9 billion approx) in 2023. Tellingly, cricket’s (read Indian Premier League in particular) share of this is 87 per cent, up from 85 per cent in 2022. All other other sports, including football, kabaddi, hockey, badminton, to name some prominent ones, account for the remaining 13 per cent.
Mar 19, 2024 20:03
MUMBAI: India's javelin ace and reigning Olympic champion Neeraj Chopra Tuesday announced his exclusive partnership with premium sports travel and experiences platform, DreamSetGo for his travel and hospitality at the Olympic Games Paris 2024.  As part of this partnership, DreamSetGo announced an exclusive meet-and-greet opportunity with Neeraj during the games in Paris.
Mar 15, 2024 20:03
BENGALURU: Biscuit brand Britannia launched a campaign which encourages a hunger for sports beyond cricket. 
Mar 15, 2024 20:03
Woloo, a loo discovery app announces the appointment of Indian Women's Cricket Team Captain, Harmanpreet Kaur, as their brand ambassador. Founded by Manish Kelshikar, the app is aimed at providing safe and hygienic washroom facilities for women. The users can locate and access certified washrooms using the app, ensuring safety, cleanliness, and hygiene.
Mar 15, 2024 20:03
Online skill-gaming platform Games24x7 has onboarded cricket prodigies Rinku Singh and Yashasvi Jaiswal as new brand ambassadors for its fantasy sports platform My11Circle. 
Mar 15, 2024 20:03
BENGLURU: TVS Motor Company, a leading global automaker that operates in the two and three-wheeler segments, felicitated the winners of its TVS RONIN Test-Ride Cricket campaign across 5 cities.
Mar 13, 2024 20:03
PUNE: As part of its endeavour to support sportspersons in their quest for Olympics glory, the Punit Balan Group (PBG) has extended its support to talented wrestler Sikandar Shaikh.
Mar 12, 2024 19:03
Shortly after bringing MS Dhoni in a double role for their inaugural TATA IPL 2024 campaign, JioCinema has now presented Kapil Dev and Jasprit Bumrah in two films as part of their new campaign, titled 'TV Dekho Toh Aise'.