Advertising

May 05, 2021 17:05
MEMPHIS, Tenn.: FedEx Corp. and UEFA have signed a three-year agreement in which FedEx will sponsor the UEFA Champions League, commencing at the start of the 2021/22 tournament and extending for three editions through to 2023/24.  The agreement also includes sponsorship rights for the UEFA Super Cup, UEFA Youth League finals, the UEFA Champions League Futsal finals and UEFA eChampions League.
May 03, 2021 23:05
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the first 22 games of this year's 14th edition of the Indian Premier League, and how it compares with IPL 13.   
May 03, 2021 05:05
MUMBAI: Mogae Media, an integrated marketing and communications investments company owned by media and advertising veteran Dr Sandeep Goyal, has acquired a controlling stake in Rediffusion and its sister concern Everest Advertising for an undisclosed amount. The acquisition will now be merged under the Mogae brand and will not function as a separate entity.
Apr 29, 2021 02:04
MUMBAI: Japanese sportswear brand ASICS has roped in cricketer Ravindra Jadeja as brand ambassador.  The Team India and Chennai Super Kings all rounder "resonates well with the AISCS brand’s motive", an official release states.
Apr 28, 2021 19:04
MADRID: MotoGP commercial rights holder Dorna Sports has announced Michelin, tyre supplier for the world’s fastest motorcycle racing championship, as title sponsor for the 2021 Finnish GP.  The event, set to take place from the 9th to the 11th of July, will be the first motorcycle Grand Prix to be held at the new KymiRing and will be named the Michelin Grand Prix of Finland.
Apr 28, 2021 04:04
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the first 13 games of this year's 14th edition of the Indian Premier League, and how it compares with IPL 13.    As per the report, 27 new categories and 96 new brands advertised in 13 matches of IPL 14 compared to same No. of matches in IPL 13.
Apr 27, 2021 19:04
MUMBAI: ESPNcricinfo has launched the eight new shows revolving around cricket, cricketers, and cricket fans across the world with a strong lineup of sponsors on board.
Apr 27, 2021 19:04
LONDON: With a number of Grand Prix for the 2021 season having already announced plans to forgo attendances, the cost of an entire season without fans across the 22 races in MotoGP would see the competition lose out on nine-figure sums, data and analytics company GlobalData predicts.
Apr 27, 2021 18:04
ZURICH: Chinese multinational white goods and electronics manufacturer Hisense has entered into a partnership with FIFA to become an Official Sponsor of the FIFA World Cup Qatar 2022, which will create an exclusive connection between the tournament's worldwide audience in unique and compelling ways.
Apr 27, 2021 18:04
LONDON: World Rugby has announced details of a new commercial partnership that will see Asahi Group join the family of Worldwide Partners for Rugby World Cup 2023 in France. Under the deal, Asahi Super Dry will become the Official Beer for the tournament, which kicks off on 8 September and will be played across nine world-class venues the length and breadth of the host nation.