Endorsements

The International Cricket Council Wednesday announced Olympic legend Usain Bolt as an ambassador for the upcoming ICC Men’s T20 World Cup, which will be played in the West Indies and USA from 1-29 June.

The announcement comes a few weeks ahead of the start of the biggest cricket carnival spectacle ever that will inspire a new generation of fans. Bolt’s global appeal, alongside his out of this world athletic achievements and ability to transcend boundaries, makes him a perfect fit for the biggest T20 World Cup ever.

Jan 23, 2024 19:01
In line with its commitment to foster an environment where user safety and responsible gaming are talked about openly, Games24x7 has launched 'Khelo Befikar, Jeeto RummyCircle Par' for its product platform, RummyCircle.
Jan 16, 2024 18:01
RIYADH: Rafa Nadal, among the greatest sporting figures and tennis players of all-time, has become a new ambassador of the Saudi Tennis Federation (STF) as part of a long-term commitment to help "grow the sport and inspire a new generation of athletes in Saudi Arabia".  
Jan 16, 2024 17:01
BENGALURU: Aditya Birla Finance Ltd (ABFL) Tuesday announced that it has collaborated with cricketer KL Rahul to promote the brand’s philosophy of empowering individuals and enriching their lives through an all-new integrated campaign- ‘Ab Kahani Badlegi’. 
Jan 15, 2024 19:01
MUMBAI: Bollywood superstar Hrithik Roshan has joined the Prime Volleyball League as brand ambassador for the third season of PVL.  Hrithik described the partnership as a "natural fit" for him. To spike things up, Hrithik engaged in a discussion about the upcoming season with some of the top volleyball stars who will be competing in the third edition of PVL.
Jan 11, 2024 13:01
MELBOURNE, Australia: Winners Alliance Wedensday announced an exclusive, long-term global commercial partnership with the Federation of International Cricketers’ Associations (FICA). 
Jan 11, 2024 12:01
To open the 2024 season in style, and to reinforce its strong ties with tennis, BOSS has welcomed two new womenswear brand ambassadors: tennis talents Noma Noha Akugue and Ella Seidel. 
Jan 11, 2024 12:01
LOS ANGELES: Digital sports platform Fanatics and NBA superstar LeBron James Wednesday announced a new, exclusive multi-year trading card partnership that will see the National Basketball Association legend join Fanatics Collectibles, the company’s trading card and collectibles division. James is making the switch to Fanatics after an association of more than 20 years with rival Upper Deck.
Jan 09, 2024 17:01
Global sports icon and golf superstar Tiger Woods has played his last tournament as a Nike ambassador. Woods, who has worn Nike apparel since first signing with the company in 1996, announced via a statement on Monday on social media that his time with the world's most valuable sports brand had come to an end. He did not, however, share any details on future endorsement plans.
Jan 08, 2024 20:01
MUMBAI: Procam International, the promoter of the Tata Mumbai Marathon Monday announced running icon Meb Keflezighi will grace the 19th edition of the World Athletics Gold Label Race, as an ambassador of the event on Sunday, 21st January.  
Jan 08, 2024 19:01
NEW DELHI: Tata Power, one of India’s largest integrated power companies, onboards acclaimed mountaineer, Baljeet Kaur, as a sustainability champion, in the company's renewables business. This is in line with the company's commitment to support the country's young talent in unconventional fields.