ZURICH: UEFA, European football’s governing body, has announced that it had successfully executed a new ticketing system during last week’s Super Cup match in Tallinn between Real Madrid and Atletico Madrid.
The aim behind the system is to make the process of ticket sales to the general public for all UEFA matches simpler and safer and prevent the replication and duplication of tickets. For this, a blockchain-based dedicated iOS and android app was created. The system was matched with with mobile Bluetooth devices at the stadium entrances.
Fine-tuning and improvements took place at several test events, and the system was first used for 50% of the tickets distributed to the general public for the 2018 UEFA Europa League final between Atlético and Marseille in Lyon with much success. As a result, UEFA is expected to develop the system further.