MUMBAI: FILA Tuesday named singer-actor Diljit Dosanjh as the new face of the Italian sportswear brand in India. 

There is a true vibe in this association, as both Diljit and FILA embody youthful energy, playfulness, and a distinct style quotient, the company said in a statement. 
“Apart from being a brilliant musician and an acclaimed actor, Diljit Dosanjh is a real style icon. His bold fashion statements are not only inspiring a whole new generation but his true love towards streetwear culture is also defining trends,” the statement added.

Oct 02, 2019 12:10
LUXEMBOURG: FILA announced Tuesday that it has signed South Korean boy band BTS as global brand ambassadors, yet another indicator of how musicians can outrank athletes in terms of marketing deals. 
Aug 06, 2018 12:08
CHANDIGARH: South Korean owned Italian sportswear brand Fila has launched its motorsport collection of footwear in collaboration with MTV Roadies fame Rannvijay Singha in stores across the country. Fila collaborated with Rannvijay for the line of footwear targeted at fans of performance and motorsport, PTI quotes a company official as having told reporters here.