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HSBC onboards Virat Kohli as brand influencer

Last updated : Apr 20, 2023 20:04

SportzPower Team

Apr 19, 2023 18:04

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HSBC India announced Wednesday that it has signed Indian cricketer Virat Kohli as their brand influencer, in a wider effort "to amplify HSBC’s purpose of ‘Opening up a world of opportunity’ as it strives to support the ambitions of an aspirational India going global".

As part of the association, a multi-media campaign featuring Kohli will "bring to life the value proposition of banking with HSBC".

Talking about his new innings with HSBC India, Virat Kohli said, “I’m delighted to associate with HSBC, one of the world’s premier international financial organisations.”

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