HSBC India announced Wednesday that it has signed Indian cricketer Virat Kohli as their brand influencer, in a wider effort "to amplify HSBC’s purpose of ‘Opening up a world of opportunity’ as it strives to support the ambitions of an aspirational India going global".
As part of the association, a multi-media campaign featuring Kohli will "bring to life the value proposition of banking with HSBC".

Talking about his new innings with HSBC India, Virat Kohli said, “I’m delighted to associate with HSBC, one of the world’s premier international financial organisations.”

Aug 29, 2022 18:08
MUMBAI: Athletics Federation of India (AFI) Monday announced its partnership with HSBC India to hasten the growth of India’s women’s athletics.
Jul 08, 2022 17:07
PONTE VEDRA BEACH, Florida – PGA Tour officials, on behalf of the Federation of PGA Tours, HSBC and IMG, have announced that the World Golf Championships-HSBC Champions will not be played as scheduled in 2022. The decision was made in conjunction with the China Golf Association due to ongoing COVID-19 related restrictions.
Feb 16, 2022 19:02
SINGAPORDE: ONE Esports, the esports arm of Asian MMA promotion ONE Championship, has partnered international banking major HSBC with plans to introduce a pilot project across Malaysia and Indonesia that will see the two partner on a number of community tournaments and at least one major event in 2022. 
Dec 22, 2020 18:12
HONG KONG: HSBC, one of the most prolific supporters of world golf, had announced a renewal of three key pillars of its global golf brand partnership portfolio: the HSBC Women’s World Championship in Singapore, the World Golf Championships - HSBC Champions in Shanghai and the CGA-HSBC China Junior Golf Programme.
Oct 15, 2019 07:10
LONDON: Premier League side Tottenham Hotspur Monday announced a new five-year partnership with HSBC as its Official Banking Partner for both the men’s and women’s teams in the UK and Hong Kong, its two home markets.
May 14, 2019 17:05
HONG KONG: The Badminton World Federation (BWF) and HSBC jointly launched a new outdoor game, AirBadminton, and a new outdoor shuttlecock, the AirShuttle, at a global launch ceremony outside the Tianhe Gymnasium in Guangzhou, China, earlier Tuesday.
Jan 10, 2018 12:01
HONG KONG: In a landmark announcement, the Badminton World Federation (BWF) launched its remodelled world tour and presented HSBC as its principal global partner in an extensive sponsorship agreement that has the stated aim of catapulting badminton to "unprecedented heights".