National Basketball Association

Wilson debuts playable 3D printed basketball during NBA game

SportzPower Team

Feb 21, 2023 16:02

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SALT LAKE CITY: Wilson Sporting Goods Co, Official Basketball of the National Basketball Association (NBA), has introduced the '3D Airless Prototype Basketball'.

The ball was showcased Saturday night during the first round of the AT&T Slam Dunk Contest by Houston Rockets' player, KJ Martint.

Aug 13, 2020 15:08

NBA unveils 'Whole New Game' global campaign

MUMBAI: The National Basketball Association (NBA) has announced a new campaign ‘Whole New Game’, that aims to inspire fans to reimagine the game of basketball in its purest form for the rest of the 2019-2020 season.

Aug 11, 2020 17:08

NBA names investment banking exec as NBA Africa CEO

NEW YORK: The National Basketball Association Monday named Victor Williams CEO of NBA Africa, effective August 17, it was announced by NBA commissioner Adam Silver.

Jul 31, 2020 20:07

NBA adds massage recovery tech courtside with Hyperice partnership

IRVINE, Calif.: Hyperice, a leading recovery and performance technology brand and innovators of percussion, vibration and thermal technology, and the National Basketball Association (NBA), Thursday announced a multiyear partnership that makes Hyperice the Official Recovery Technology Partner of the NBA.

Jul 31, 2020 20:07

Yahoo Sports official marketing partner of the NBA

NEW YORK: Yahoo Sports and the National Basketball Association (NBA) are joining forces to enhance the at-home fan experience with a multiyear relationship that will make Yahoo Sports an Official Marketing Partner of the league and RYOT a live virtual reality (VR) production partner during the NBA Restart in Orlando.

Apr 01, 2020 15:04

16 current players in NBA 2K20 gameplay tournament

NEW YORK: 2K, the National Basketball Association (NBA), and the National Basketball Players Association (NBPA) Tuesday announced the “NBA 2K Players Tournament,” an NBA 2K20 gameplay tournament between 16 current NBA players.

Feb 28, 2020 16:02

NBA tips off multi-yr global agreement with New Balance

NEW YORK – The National Basketball Association (NBA) and New Balance Athletics, Inc. (New Balance) Thursday announced a new multi-year agreement that will make the global athletic brand an official marketing partner of the NBA. Financial terms were not disclosed.

Jan 21, 2020 17:01

Pro league in India work in progress: NBA's Rajesh Sethi

KOLKATA: The National Basketball Association (NBA) India is "collaborating with all the stakeholders" to make a league in the country a reality at the earliest, Rajesh Sethi, managing director of its India business, has told IANS. NBA Commissioner Adam Silver had spoken of launching a league in India during his visit for the first-ever NBA Games in the country last October.

Jan 06, 2020 11:01

Nagpada Basketball Association invitational tips off

MUMBAI: The NBA (Nagpada Basketball Association) Invitational Basketball tournament tipped off at Nagpada's NBA (National Basketball Association) courts here Monday, running through to 18 January. Competition is being conducted in four categories – Men, Women, Junior Boys Under-18 and Sub-Junior Boys Under-13 - and matches will also be played late evening under floodlights.

Oct 05, 2019 13:10

'NBA looking at launching 12-team league in India in 5 yrs'

MUMBAI: One of the world’s biggest sports brands, the National Basketball Association (NBA) brought its games to Mumbai this weekend in order to showcase the brand in the country.

Sep 16, 2019 15:09

NBA sees star player from India as spur to up relevance

MUMBAI: As the National Basketball Association plans its first pre-season games in India, NBA’s vice-president of gobal marketing partnerships Diane Gotua asserts that India is a priority market but is well aware that the league will see a surge in popularity in the country once an Indian player makes it to the NBA.

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