NYON, Switzerland: Ahead of the UEFA Women’s Champions League final on 30 August, PepsiCo has announced a multi-year partnership with UEFA women’s football. The landmark partnership will run until the summer of 2025 and will sit alongside its current sponsorship of the UEFA Champions League.
The deal, which will see PepsiCo brands Pepsi, Lay’s and Gatorade become official sponsors, strengthens the US snacks and beverage giant's presence within UEFA’s elite footballing landscape and includes competitions such as Women’s EURO and Women’s Champions League.