Channel News

The 17th edition of the TATA Indian Premier League opened to blockbuster viewership numbers, with 16.8 crore (168 million) unique viewers tuning in to watch the season’s first game between Chennai Super Kings and Royal Challengers Bengaluru on March 22, Disney Star, the tournament’s official broadcaster stated on Thursday.

The broadcaster further asserted that a composite watch-time of 12.76 billion minutes represents the highest ever for the opening day of any IPL season. Watch-time minutes are a compilation of the time spent by each viewer in watching the game.

Mar 22, 2024 19:03
Star Sports Network, the official broadcaster of Tata IPL 2024, is poised to revolutionise content viewing with a range of innovative features designed to enrich the fan experience. This Tata IPL, Star Sports has played a pivotal role, leveraging technology, with the launch of 4K enabled Value Added Services (VAS) which will be available for subscription to Tata Play and Airtel Digital TV subscribers.
Mar 22, 2024 18:03
MUMBAI: Online skill-gaming platform Games24x7 is geared up to amplify the excitement of IPL 2024 with a new campaign launched by its fantasy sports platform, My11Circle. 
Mar 22, 2024 18:03
MUMBAI: FanCode, India’s premier sports destination, will be broadcasting a special digital show called The Super Over for the upcoming season of the IPL. The special show featuring some of the top cricketers and analysts will be broadcast on every match day and will include different segments catered to all the different types of fans who engage with cricket and the IPL. 
Mar 22, 2024 18:03
MADRID: LaLiga has laid claim to becoming the first football league in the world to reach 10 million subscribers on YouTube. Additionally, LaLiga's YouTube channel has accumulated more than 3 billion views.
Mar 21, 2024 19:03
MUMBAI: JioCinema, official digital streaming partner of TATA IPL 2024, has reported a record number of 18 sponsors and over 250 advertisers for the upcoming season. 
Mar 21, 2024 19:03
Star Sports, official broadcaster of TATA Indian Premier League, announced an association with Tata Play. Together, they are pioneering the introduction of targeted advertising on linear TV, during live sports broadcasts, beginning this IPL season, marking a significant first for the industry.
Mar 21, 2024 19:03
Sky has secured exclusive rights in the UK and Ireland to the Indian Premier League and Women's Premier League. Financial terms were not disclosed. The new four-year deal to broadcast two of the sports' top T20 tournaments starts this year, running until the end of 2027, and will add to the line up of live cricket events exclusively available on Sky Sports and NOW.
Mar 21, 2024 19:03
MUMBAI: JioCinema announced Thursday it is bringing back its popular predict and win game Jeeto Dhan Dhana Dhan with My11Circle as the presenting sponsor. 
Mar 21, 2024 18:03
Sevilla FC Thursday launched a new season of the LaLiga club's ‘Never Surrender’ documentary series in Indi, based on the club motto.  Sevilla FC have FC Bengaluru United as its strategic partner in India. The second season of the documentary tells the inspiring story of archer Dhiraj Bommadevara, who will compete in the 2024 Paris Olympics representing India.
Mar 20, 2024 19:03
SINGAPORE: Ahead of the Indian Premier League 2024 kick-off, mobile marketing analytics platform Adjust and smart lock screen platform Glance have jointly presented "The Cricket Playbook for Growth Marketers".