Business Intelligence

The 17th edition of the TATA Indian Premier League opened to blockbuster viewership numbers, with 16.8 crore (168 million) unique viewers tuning in to watch the season’s first game between Chennai Super Kings and Royal Challengers Bengaluru on March 22, Disney Star, the tournament’s official broadcaster stated on Thursday.

The broadcaster further asserted that a composite watch-time of 12.76 billion minutes represents the highest ever for the opening day of any IPL season. Watch-time minutes are a compilation of the time spent by each viewer in watching the game.

Mar 13, 2024 20:03
Sports consultancy firm Two Circles has released a report that projects the global sports industry to grow to $260 billion by 2033, a dramatic increase on the current $159bn in revenue generated by sports intellecutal property owners.
Mar 12, 2024 19:03
MUMBAI: The 2024 FICCI EY report has noted that new business models will perforce emerge not only for "Big Daddy" cricket, but also across other sports. 
Mar 11, 2024 20:03
In the wake of the $8.5 billion merger agreement with Disney’s India unit, Reliance-controlled Viacom18 has undergone a significant top-level restructuring.
Mar 11, 2024 20:03
As an adjunct of the measures being implemented by Zee Entertainment Enterprises Ltd MD & CEO Punit Goenka to "reduce costs and optimize resources", the Indian media major has announced the exit of ZEE president Business Rahul Johri. With immediate effect, Ashish Sehgal, chief growth officer, Advertisement Revenue, will directly report into Goel, ZEE announced at the weekend. 
Mar 11, 2024 19:03
NEW DELHI: Mahu Tasty Foods Pvt. Ltd., supported by retired Indian cricketer Yuvraj Singh, Monday announced "India’s first pioneering integrated animal township". 
Mar 07, 2024 19:03
Limca, Coca-Cola India’s homegrown heritage brand, Thursday announced the 33rd edition of India’s longest-running record and reference book, Limca Book of Records. 
Mar 05, 2024 19:03
*The media and entertainment (M&E) sector grew over 8% in 2023 *70% of this growth stemmed from new media, which now constitutes 38% of the sector *Experiential segments like film, online gaming and events together grew 18%
Mar 05, 2024 19:03
Bacardi India Private Limited has announced the appointment of Mahesh Kanchan as the company's new Marketing Director, Bacardi India & Neighboring Countries.
Mar 04, 2024 20:03
The Times Group is partnering with Pickleball Asia to start the Pickleball World Series. The Pickleball World Series will start in the United States and travel across different continents with six major events in a year.  
Mar 01, 2024 20:03
NEW DELHI: This International Women’s Day, ASICS unveils the results of their global study on the gender exercise gap, reaffirming the positive correlation between women’s exercise levels and their mental wellbeing, with women reporting they’re 52% happier, 50% more energised, 48% more confident, 67% less stressed and 80% less frustrated when regularly exercising.