MUMBAI: This was certainly not the script that the bean counters at Disney Star were hoping for. The ongoing T20 World Cup has witnessed two one-sided semi-final face-offs. While Pakistan kept up its end of the bargain (for advertisers at least) in the walloping it gave to New Zealand to book its place in Sunday's finals, Team India failed to follow suite.
ICC Men's T20 World Cup 2022
Oct 31, 2022 18:10
MUMBAI: Sports consulting firm ITW Sports Inc has been named the official global activation partner by BYJU’S for the ongoing ICC T20 World Cup and the upcoming FIFA World Cup Qatar 2022.
Oct 21, 2022 15:10
The portents are not good. In the first major upset of the ongoing ICC Men's T20 World Cup, two-time champions West Indies have crashed out after a crushing defeat against one-time pushovers Ireland.
The Irish qualified for the Super 12 stage of the T20 World Cup following a dominant nine-wicket triumph over the Caribbean side in Hobart on Friday.
Oct 18, 2022 18:10
MUMBAI: As marketing exercises go, this one is certainly up there. ICC Men's T20 World Cup 2022 host broadcaster Star Sports took to Twitter to share a video featuring Dwayne 'the Great One' Johnson in which he can be seen expressing his excitement for THE group stage clash of the tournament - Sunday's India vs Pakistan face-off.
Oct 17, 2022 16:10
MUMBAI: Multi-game platform Games24x7 has launched a new campaign for the ongoing ICC T20 World Cup, for its fantasy sports platform My11Circle.
Titled “My11Circle pe team banao, har din SUV jeeto”, the 3-films campaign features brand ambassadors Sourav Ganguly and Shubman Gill "celebrating" the spirit and enthusiasm of Indian cricket fans by rewarding their skills and knowledge of the sport.
Oct 11, 2022 20:10
MUMBAI: Leading multiplex chain INOX Leisure Ltd will live screen all matches to be played by India at the upcoming ICC Men's T20 World Cup 2022 in its cinema halls across the country.
It has signed an agreement with the International Cricket Council (ICC) in this regard, INOX Leisure said in a statement.
Sep 26, 2022 10:09
MUMBAI: With the ICC T20 Men’s World Cup just around the corner, Thums Up, Coca-Cola India’s first billion-dollar homegrown brand, has unveiled a new ‘StumpCam’ campaign to provide audiences with exclusive access to match footage and content.
Thums Up will be adopting a digital-first, multi-tech marketing approach to drive consumer engagement for the content-led campaign.
Sep 19, 2022 09:09
MUMBAI: The Board of Control for Cricket in India on Sumday unveiled Team India's new jersey for both its men's and women's teams ahead of the upcoming ICC T20 World Cup 2022.
The Men in Blue will also don the same jersey during the World Cup lead-up T20I home clashes against Australia and South Africa.
Sep 16, 2022 17:09
With only 30 days to go until the ICC Men’s T20 World Cup, additional tickets have been released for all matches, with the exception of the India v Pakistan fixture, which remains sold out.
Over 500,000 fans have already snapped up tickets to the T20 World Cup, which features the world’s best cricketers from 16 international teams playing around seven Australian host cities.
Sep 13, 2022 22:09
MUMBAI: With the ICC Men's T20 World Cup 2022 just a little over a month away, there’s a new Official Team India T20I Jersey around the corner.
The Board of Control for Cricket in India and MPL Sports, BCCI's official kit partner, posted a video on their social media handles launching a new campaign, #HarFanKiJersey and hinting at a new T20I jersey.
Aug 02, 2022 20:08
England are set to tour Pakistan for an action-packed seven-match T20I series ahead of the ICC Men's T20 World Cup 2022.
For the first time in 17 years, England are set to visit Pakistan to play a bumper seven-match T20I series in September-October. The Pakistan Cricket Board (PCB) announced the fixture list for the series Tuesday.