JIOSTAR has announced that the US Open 2025 achieved record viewership in India, with extensive coverage across both linear television and digital platforms. The tournament set a new benchmark for tennis consumption in the country, generating a combined 877 million minutes of watch time.
The 2025 edition opened with the mixed doubles format and was further enhanced through Hindi commentary, broadening its reach among Indian audiences. On linear television, the event delivered 388 million minutes of watch time — the highest ever for the US Open in the BARC era. The figures highlight both the growing popularity of tennis in India.
The tournament’s reach also expanded significantly, with 18 million viewers tuning in — a 96% year-on-year growth. On JioHotstar, the US Open 2025 amassed 489 million minutes of watch time, as Aryna Sabalenka and Carlos Alcaraz captured the singles titles.
JioStar – Sports head, audience engagement and monetization initiative Siddharth Sharma said, “We have a strong belief in the fandom for tennis and the US Open in particular and our proposition was built around that. The success we achieved in the season-ending Grand Slam across both our linear TV and digital platforms, is a clear sign of the ever-growing passion for tennis in India. We are committed to bringing world-class sporting events to our fans and will continue to fuel the nation’s love for sports.”
