Participatory Sports

VIDA comes aboard as TCS World 10K Bengaluru partner

SportzPower Team

Apr 19, 2024 19:04

Read more about VIDA comes aboard as TCS World 10K Bengaluru partner
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BENGALURU: Reiterating its commitment towards sustainability, VIDA, powered by Hero, the emerging mobility brand of Indian two-wheeler giant Hero MotoCorp, has come aboard the Tata Consultancy Services (TCS) World 10K Bengaluru.

As part of the partnership, VIDA is set to curate an experiential journey for the participants through various touchpoints and activations. From pre-race festivities to post-run celebrations, runners will be able to engage with VIDA throughout the event.

Mar 12, 2021 14:03

'For participative sport, we are cautiously optimistic for second half of 2021'

VIVEK SINGH, the joint managing director of Procam International, and someone who, along with his elder brother Anil Singh, can rightfully lay claim to having pioneered the running movement in India, has an interesting take on sports. Vivelspeak: "I derive maximum satisfaction through opportunities that help bring change into people’s lifestyles and mindsets via sport."

Feb 23, 2021 16:02

Rossignol Group separately offloads TIME Sport Pedal & bicycle biz

CHICAGO, Illinois: French manufacturer TIME Sport International, has sold its bicycles and cycling equipment businesses in two separate transactions. US bicycle derailleurs market leader SRAM has announced the acquisition of the entire range of road and mountain pedals, cleats, and all related patents of TIME Sport from its parent company Rossignol Group.

Feb 11, 2021 16:02

Comrades Marathon cancelled for 2nd year running

DURBAN: The Comrades Marathon, the world's largest and oldest ultramarathon race, has been cancelled, in what was to be its centenary year. The Comrades Marathon is an ultramarathon of approximately 89 kilometres, which is run annually in the KwaZulu-Natal province of South Africa between the cities of Durban and Pietermaritzburg.

Feb 09, 2021 13:02

Tata Mumbai Marathon 2021 scheduled for May 30

MUMBAI: Procam International, promoters of Asia’s most prestigious marathon, Tuesday announced that the Tata Mumbai Marathon (TMM) will take place on 30th May. With cautious optimism and hope, this decision has been taken after deliberation and collaborative efforts with the state and civic authorities, including the Indian and international athletic bodies.

Dec 22, 2020 19:12

Peloton to acquire peer Precor for $420 million

NEW YORK: Exercise bike maker Peloton Interactive Inc Monday announced that it has entered into an agreement to acquire Precor, one of the largest global commercial fitness equipment providers with a significant US manufacturing presence, in a transaction valued at $420 million.

Dec 22, 2020 18:12

Playscape Active Hub platform launched to engage runners

BENGALURU: In collaboration with partner brands of Tata Consultancy Services World 10K, Procam International kick-started the Playscape Active Hub, an interactive platform for the active living community.

Dec 11, 2020 17:12

Fast&Up extends association with TCS World 10K Bengaluru

BENGALURU: Fast&Up, the flagship sports and active nutrition brand of Aeronutrix Sports Products Private Limited, which last year had announced its partnership with Procam International as the official energy drink partner to the Tata Consultancy Services World 10K Bengaluru and all Procam's other IAAF-labelled races, has extended that association to the 2020 edition as well.

Dec 11, 2020 16:12

Maruti Suzuki Arena Devils Circuit 2019-20 finale goes online

MUMBAI: Participants are lining up for their ultimate fitness challenge for 2020 as India’s largest obstacle running event – The Maruti Suzuki Arena Devils Circuit takes on a new avatar.

Dec 08, 2020 13:12

Paris 2024: 4 sports win spots; gender equality heart of prgm

LAUSANNE: The executive board (EB) of the International Olympic Committee (IOC) Monday approved the event programme and athlete quotas for the Olympic Games Paris 2024, which are centred on gender equality and youth.

Dec 01, 2020 15:12

TCS World 10K Bengaluru 2020 registrations open

BENGALURU: Tata Consultancy Services World 10K Bengaluru, in its 13th edition will bring alive the transformative Power of Technology and the role it plays in our lives - now more than ever.

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