Indian Premier League

Bira 91, which lays claim to being India’s fastest growing beer brand, Tuesday announced partnerships with five Indian Premier League franchises ahead of the new season. 

Serving as the Official Partner for Mumbai Indians, Delhi Capitals, Royal Challengers Bangalore, Kolkata Knight Riders and Sunrisers Hyderabad this season, Bira 91 is set to bring a "fresh and innovative approach to fan engagement" for India’s biggest annual sporting spectacle. 

Feb 21, 2022 13:02
MUMBAI: After months of keeping industry stakeholders on tenterhooks, the BCCI will finally float tenders for the 2023-2027 media rights cycle of the Indian Premier League in the coming week and complete the e-auction in two months, board secretary Jay Shah has said.
Feb 16, 2022 20:02
MUMBAI: The Indian Premier League (IPL) has recorded a 7% increase in brand value to $4.7 billion, according to the latest report by leading brand valuation consultancy Brand Finance. The analysis of the brand value of IPL and its participating franchises is included in the new Brand Finance IPL 2021 report.
Feb 10, 2022 20:02
MUMBAI: The Walt Disney Company CEO Bob Chapek, discussing the media behemoth's latest earnings report, has asserted that while the Indian Premier League is "an important component" of its India business, "it's not like we see that business evaporating if we don't get (retain) it". 
Feb 09, 2022 15:02
MUMBAI: The newly minted Ahmedabad franchise of the Indian Premier League sure is taking it slow as far as its brand proposition is concerned. Three days ahead of the IPL mega auction, the CVC Capital Partners-owned team Wednesday revealed its name as the Gujarat Titans, though still without a logo.
Feb 01, 2022 19:02
MUMBAI: The Indian Premier League (IPL) 2022 Player Auction list is out with a total of 590 cricketers set to go under the hammer during the two-day mega auction which will take place in Bengaluru on February 12 and 13. Amongst the 590 players who have registered for the auction, 228 are capped players, 355 are uncapped players and 7 belong to Associate Nations.   
Feb 01, 2022 18:02
LUCKNOW: As part of its launch on Monday, new Indian Premier League franchise Lucknow Super Giants (LSG) unveiled its logo, inspired by the bird Garuda from ancient Indian mythology.
Feb 01, 2022 15:02
MUMBAI: The Ranji Trophy, India's premiere red-ball domestic cricket tournament, is all set to return after a one-year Covid-induced gap. As per the revised schedule prepared by the Board of Control for Cricket in India, the league stage of the tournament will reportedly be played between February 16 and March 5 across nine venues shortlisted by the BCCI. 
Feb 01, 2022 11:02
MUMBAI: The Indian Premier League tops YouGov’s 2022 Sports Buzz Rankings in India for the second year in succession (no surprises there) with a Buzz score of 50.8.  Even in its 14th season and interrupted by COVID outbreaks which forced it to relocate to the UAE – the IPL continues to hold Indians in its thrall, creating a lot of positive Buzz.
Jan 31, 2022 19:01
CHENNAI: Ahead of the 15th edition of the Indian Premier League, India Cements-owned IPL franchise Chennai Super Kings has laid claim to becoming the country’s first sports unicorn with its market cap having touched a high of Rs 7,600 crores and its share in the grey market reportedly trading in the Rs 210-225 price band.
Jan 31, 2022 16:01
MUMBAI: Touting transparency and keeping in mind the massive financial stakes in play, the Board of Control for Cricket in India has reportedly decided to go for an e-auction for awarding the next cycle of media rights for world cricket's most valuable property - the Indian Premier League.