Leagues

MUMBAI: The Premier Badminton League (PBL) scheduled to start on 23 December, has retained Vodafone as its titled sponsor, while getting Indian Oil Servo on board as co sponsor. Bajaj Electricals and Bisleri have also been signed on as sponsors by the PBL, reports the Economic Times.

"We have received great response from advertisers and are expecting to sign four more sponsors before the start," Atul Pande, managing director, SportzLive, the sports management firm that conducts the league, told ET. 

Dec 11, 2017 12:12
MUMBAI: A fresh edition of the T 10 Cricket League, floated by the Wadhwa brothers - owners of the T 10 Gully Cricket league - has been launched in Mumbai.
Nov 29, 2017 08:11
The Asian Football Confederation (AFC) is likely to shortly send its findings and recommendations to the All India Football Federation (AIFF) on how a unified league formula can be worked out for the country.
Nov 24, 2017 12:11
MUMBAI: Team India Twenty20 captain Harmanpreet Kaur will represent Sydney Thunder for two more seasons in the Women’s Big Bash League.
Nov 24, 2017 11:11
MUMBAI: Pro Kabaddi League franchise Puneri Paltan claims to have registered a 150 per cent increase in revenues over last year during the season just ended.
Nov 17, 2017 13:11
NEW DELHI: Apollo Tyres have signed on as principal sponsor of Chennaiyin FC for the 2017-18 Hero Indian Super League (ISL) season, which kicks off Friday. This is Apollo Tyres’ first partnership with an Indian football team, after having established successful alliances with various top brands in world football. 
Nov 16, 2017 15:11
MUMBAI:  Tier two sports in the country appear to be reaping a harvest despite the combined negative impact of demonetisation and the Goods and Services Tax (GST) that has curtailed big money spending on sport.
Aug 08, 2017 15:08
MELBOURNE: Cricket Australia Monday announced a three-year agreement with Magellan Financial Group as naming rights sponsor for the Australian domestic Test series. The partnership commences with the 2017-18 Ashes Series and will offer Magellan significant brand presence within stadiums and throughout the promotion of the Test series.
Aug 08, 2017 15:08
MELBOURNE: Cricket Australia Monday announced a three-year agreement with Magellan Financial Group as naming rights sponsor for the Australian domestic Test series. The partnership commences with the 2017-18 Ashes Series and will offer Magellan significant brand presence within stadiums and throughout the promotion of the Test series.
Aug 08, 2017 15:08
MELBOURNE: Cricket Australia Monday announced a three-year agreement with Magellan Financial Group as naming rights sponsor for the Australian domestic Test series. The partnership commences with the 2017-18 Ashes Series and will offer Magellan significant brand presence within stadiums and throughout the promotion of the Test series.
Jul 25, 2017 13:07
LONDON: Lagardère Sports announced Monday that it will continue to distribute the worldwide media rights for the Kontinental Hockey League (KHL) for another four years.  As the the ice hockey league’s media rights partner since its inception in 2008, Lagardère Sports has extended its commitment and will now manage media rights outside of Russia, Belarus and Kazakhstan from 2017/2018 through to 2020/2021.