DAKAR, Senegal: The Basketball Africa League (BAL) Tuesday announced that the league’s historic inaugural season will tip off Sunday, May 16 at the Kigali Arena in Kigali, Rwanda, with 12 teams from across Africa competing in the new professional league.
National Basketball Association
Mar 02, 2021 14:03
NEW YORK: The National Basketball Association and PepsiCo have reached a multi-year extension on their long-running marketing partnership, continuing as the official soft drink and chip of the NBA, Women’s National Basketball Association and G-League. The partnership between the food and beverages giant and the NBA has been running since the 2015-16 season.
Dec 24, 2020 16:12
MUMBAI: The National Basketball Association (NBA) and Dream11 have extended their fantasy gaming partnership by offering the Women’s National Basketball Association (WNBA) and the G League for the first time to Dream11’s users in India. Dream11 now becomes the official fantasy partner of the NBA, WNBA and G League in India.
Dec 22, 2020 12:12
MUMBAI: When the National Basketball Association's 2020-21 season tips off later Tuesday, Dec. 22, at 7:00 pm ET (Wednesday, 5:30 am IST), with the NBA reaching fans in 215 countries and territories in more than 50 languages, a significant player "missing in action" will be Sony Pictures Networks India (SPN).
Aug 13, 2020 15:08
MUMBAI: The National Basketball Association (NBA) has announced a new campaign ‘Whole New Game’, that aims to inspire fans to reimagine the game of basketball in its purest form for the rest of the 2019-2020 season.
Aug 11, 2020 17:08
NEW YORK: The National Basketball Association Monday named Victor Williams CEO of NBA Africa, effective August 17, it was announced by NBA commissioner Adam Silver.
Jul 31, 2020 20:07
IRVINE, Calif.: Hyperice, a leading recovery and performance technology brand and innovators of percussion, vibration and thermal technology, and the National Basketball Association (NBA), Thursday announced a multiyear partnership that makes Hyperice the Official Recovery Technology Partner of the NBA.
Jul 31, 2020 20:07
NEW YORK: Yahoo Sports and the National Basketball Association (NBA) are joining forces to enhance the at-home fan experience with a multiyear relationship that will make Yahoo Sports an Official Marketing Partner of the league and RYOT a live virtual reality (VR) production partner during the NBA Restart in Orlando.
Apr 01, 2020 15:04
NEW YORK: 2K, the National Basketball Association (NBA), and the National Basketball Players Association (NBPA) Tuesday announced the “NBA 2K Players Tournament,” an NBA 2K20 gameplay tournament between 16 current NBA players.
Feb 28, 2020 16:02
NEW YORK – The National Basketball Association (NBA) and New Balance Athletics, Inc. (New Balance) Thursday announced a new multi-year agreement that will make the global athletic brand an official marketing partner of the NBA. Financial terms were not disclosed.
Jan 21, 2020 17:01
KOLKATA: The National Basketball Association (NBA) India is "collaborating with all the stakeholders" to make a league in the country a reality at the earliest, Rajesh Sethi, managing director of its India business, has told IANS. NBA Commissioner Adam Silver had spoken of launching a league in India during his visit for the first-ever NBA Games in the country last October.