principal sponsor

Shyam Steel Industries Wednesday announced a three-year association with Lucknow Super Giants as principal sponsor of the Indian Premier League franchise. 

The association has the stated aim of helping the leading TMT bar manufacturer enhance its brand and business presence across the HSM markets and nationally.

Oct 11, 2022 19:10
KOCHI: BYJU’S, the world’s largest EdTech company, has extended its association with Kerala Blasters FC for two more years as the club’s principal sponsor.  The ongoing season of the Hero Indian Super League sees the two brands step into a third consecutive year as partners. As part of the partnership, BYJU’S logo will continue to be seen on the front of the official KBFC match and training jersey. 
Sep 28, 2022 17:09
MUMBAI: FC Goa has announced Parimatch News as the club’s main principal sponsor for the 2022-23 season of the Hero Indian Super League.  As part of the multi-year tie-up, Parimatch News will appear on the chest of the club shirt and training wear throughout the course of the season.
Aug 22, 2022 14:08
HYDERABAD: Reigning Hero Indian Super League Champions Hyderabad FC have announced Stake News as principal sponsors for the 2022-23 season.  Stake News is a one-stop sports news platform that aims to build a community of sports enthusiasts in India. The platform focuses on producing news highlights and coverage within the global sports market. 
Aug 17, 2022 17:08
NEW DELHI: Chennaiyin FC has announced Parimatch News — a sports, e-sports and entertainment platform — as the Hero Indian Super League club's principal sponsor ahead of the 2022-23 season. PMI, a service company engaged in the development and implementation of the expansion strategy for the Parimatch News brand, announced the partnership Wednesday.
Jun 30, 2022 13:06
AHMEDABAD: Adani Sportsline, the sports arm of the Adani Group, has become an official partner with the Indian Olympics Association (IOA) for the upcoming Birmingham Commonwealth Games 2022, Hangzhou Asian Games 2022, and Paris Olympic Games 2024. Financial terms were not disclosed.
Mar 14, 2022 20:03
NEW DELHI: BOLT, an all-in-one EV infrastructure provider, announced its appointment as principal sponsor of the Delhi Capitals for the 15th edition of the Tata Indian Premier League. The partnership will have the BOLT brand logo on the leading arm of the Delhi Capitals’ official jersey, as per an official statement.
Mar 14, 2022 19:03
MUMBAI: WinZO Sports, an e-sports and fantasy arm of India's largest vernacular game-tech company WinZO, has entered into a three-year partnership as principal sponsor of Kolkata Knight Riders.  Apart from featuring in WinZO Sports' marketing campaign, the Knight Riders will soon be seen interacting with WinZO Sports' users across social media platforms.
Feb 15, 2022 20:02
MUMBAI: Hero MotoCorp-backed electric two-wheeler maker Ather Energy on Tuesday said it has signed a multi-year deal with the freshly minted Tata Indian Premier League franchise Gujarat Titans as principal sponsor.
Feb 07, 2022 15:02
BENGALURU: Prime Volleyball League (Pro Volleyball League rebadged for legal purposes) franchise Bengaluru Torpedoes on Monday announced EatFit, a food delivery platform housed under cloud kitchen company Curefoods, as the team's principal sponsor for the ongoing season, which tipped off on 5 February at the Gachibowli Indoor Stadium in Hyderabad. EatFit will appear on the front of Bengaluru Torpedoes' shirt. 
Jan 20, 2022 11:01
MUMBAI: Fintech firm slice, which terms itself India's leading credit card challenger, Thursday announced a three-year partnership as principal sponsor of Reliance Industries Ltd-owned Indian Premier League franchise Mumbai Indians.  Financial terms were not disclosed.