MUMBAI: Paytm First Games (PFG), a subsidiary of digital financial service platform Paytm, has roped in cricketing legend Sachin Tendulkar as its brand ambassador.
On Monday, Paytm founder and CEO Vijay Shekhar Sharma welcomed the legendary cricketer to the Paytm family. “Onboarding our newest @Paytm family member!,” Sharma posted on his official Twitter handle.
Tendulkar would promote the gaming platform and all its fantasy sports, Hindu Business Line reports.
