Under Armour

Under Armour and Stephen Curry became a team in 2013. What started as an underrated point guard only a few years into the league, and a challenger brand looking to shake up the sporting industry, has become an iconic partnership with disruption and innovation at its core. 

Now, the two have amplified their unique partnership even further, forging a long-term commitment to serve athletes and communities and drive mutual success for years to come. The enhanced partnership sees Curry stepping up to become president of the Curry Brand. 

Dec 22, 2022 18:12
BALTIMORE: US sportswear brand Under Armour, Inc. Wednesday announced that Stephanie Linnartz will join the company as president, chief executive officer, and member of its board of directors, effective February 27, 2023. 
Jul 20, 2022 18:07
NEW DELHI: Underdog Athletics, exclusive India distributor and licensee for Under Armour, has announced a partnership with Olympic champion Neeraj Chopra. 
May 19, 2022 16:05
BALTIMORE, Maryland: US sportswear brand Under Armour, Inc. Wednesday announced that Patrik Frisk will step down as president and chief executive officer and as a member of the board of directors, effective June 1. 
Oct 14, 2021 20:10
BALTIMORE: Under Armour, Inc. Thursday announced the appointment of Massimo Baratto to executive vice president, chief consumer officer. 
Dec 01, 2020 18:12
STEPHEN CURRY HAS JOINED THE ranks of sporting icons developing a personalised legacy line of sportswear. The Golden State Warriors superstar has partnered with Under Armour to create the Curry Brand, which launches Tuesday, December 1 and features footwear, apparel and accessories.
Feb 06, 2020 17:02
BALTIMORE: Under Armour, Inc. Tuesday announced that Colin Browne has been appointed chief operating officer (COO) and Paul Fipps has been named chief experience officer (CXO), a newly created position. Effective February 17th, both positions will report directly to president and CEO Patrik Frisk.
Jan 21, 2020 17:01
MUMBAI: Under Armour, the US-headquartered premium sportswear brand, plans to open 15 stores in India at an investment of Rs 20-30 million per store, this year, Hindu Businessline reports. The sportswear brand incorporated its India subsidiary - Under Armour India Trading Pvt Ltd - in October 2018 and opened its first 1,900 sq ft store in Delhi at the DLF Promenade Mall, in March 2019.
Nov 11, 2019 12:11
NEW DELHI: US sportswear brand Under Armour, in its newly launched digital film titled ‘Story of Will’, shows one incredible story of the Indian Women Ice-hockey team.
Sep 06, 2019 19:09
BALTIMORE: Under Armour, Inc. Thursday announced the appointment of Stephanie Pugliese as president, North America. 
Jun 27, 2019 12:06
SHENZHEN, China: Six-time NBA all-star and point guard for Golden State Warriors Stephen Curry has launched a golf clothing line in China in association with his apparel sponsors Under Armour. The Range Unlimited Golf line debuted during Curry's stop in China as part of the larger 2019 Under Armour Basketball Asia Tour.