Unimoni Asia Cup 2018

MUMBAI: India’s matches at the Asia Cup 2018 in the UAE ensured that Star Sports, the tournament’s official broadcaster topped the television charts as per BARC India’s Week 38 data.

Star’s marketing campaign #KnockThemOut especially that focused on India playing Pakistan in an ODI for the first time in more than year on 19 September, seemed to have worked wonders in building greater anticipation for the match. It attracted as many as 29.4 million impressions, which is the highest of the tournament so far despite the contest eventually being a one-sided affair.

Sep 15, 2018 13:09
MUMBAI: News18 has announced that it will be producing special joint television shows with Pakistan’s news channel GNN as India take on Pakistan in the Asia Cup 2018 in Dubai on September 19, Exchange4Media reports.
Sep 14, 2018 17:09
MUMBAI: STAR India, the official broadcasters of the Unimoni Asia Cup 2018 announced on Friday that it will be bringing back the ‘Select Dugout’ on its channel, Star Sports Select HD and on Hotstar as a separate language option.
Sep 05, 2018 15:09
MUMBAI: Star Sports, the Unimoni Asia Cup 2018 host broadcaster, is offering fans dedicated programming that kicked off September 2 and will continue leading up to the tournament. The list of special programming includes, Follow the Blues, Star Sports’ flagship property. For the Asia Cup, three special episodes will be aired on September 16, 23 and 30 respectively.
Sep 04, 2018 12:09
MUMBAI: Haier, one of Asia’s largest appliances and electronics company has come on board as the official global partner and associate gold sponsor for the upcoming Unimoni Asia Cup 2018 competition in the UAE. According to the agreement, Haier stands to gain brand exposure on the grounds through perimeter and stadium electronic board branding, exchange4media reports.
Aug 13, 2018 18:08
MUMBAI: Star India, the official broadcaster of the upcoming Asia Cup 2018, unveiled its promotional campaign for the tournament during an event in the city on Monday. Star Sports CEO Gautam Thakar and cricket expert Dean Jones confirmed that the campaign will be launched later Monday across all of Star’s platforms with the tagline #KnockThemOut.