MUMBAI: Mumbai Indians has partnered with Post Office, the immersive content studio of Kulfi Collective, to create an animated film around the ongoing IPL season.
Post Office Studios specializes in creating design driven, tech-enabled, immersive content at scale for brands. For Mumbai Indians, they tapped into the innate feeling of pride of being a Mumbaikar and invoked a sense of belonging for the fandom over a shared passion for cricket and love for the maximum city.