NEW YORK: Major League Soccer (MLS) has selected IMG Arena as its Official Data Distribution Partner after an extensive RFP process.
The long-term, global partnership will utilize the latest technology to drive the next generation of fan engagement in MLS and MLS NEXT Pro.
IMG Arena will deliver official data, content solutions, fan analytics, and marketing tools to MLS’ betting and media partners. The agreement will see the launch of three new MLS live data feeds, designed to enhance the fan experience via a series of brand new digital, media and betting products.