MUMBAI: ZEE Entertainment Enterprises Limited has announced that the ongoing inaugural season of DP World International League T20 (ILT20) has clocked a viewership of over 100 miillion in India across ZEE’s 10 linear channels in the first 9 LIVE matches.
Basis the recent data released by BARC, over 108 million individual viewers tuned in across ZEE’s linear channels to catch the LIVE cricketing action from across India.