MUMBAI: Deeming that the dust has sufficiently settled over a controversial decision made public two weeks ago, the richest, but certainly not best run (to repeat a truism asserted in an earlier article), cricket board in the world confirmed Tuesday that gaming marketplace Mobile Premier League's (MPL) recently created sister athleisure brand MPL Sports Apparel and Accessories, would be its kit sponsor for the next three years.
kit sponsorship
Nov 03, 2020 19:11
MUMBAI: The day after the richest, but certainly not the best run, cricket board in the world took the decision to sign up gaming marketplace Mobile Premier League's (MPL) recently (September?) created sister athleisure brand MPL Sports Apparel and Accessories as its new kit sponsor, questions of propriety have been doing the rounds.
Nov 02, 2020 16:11
MUMBAI: The Board of Control for Cricket in India (BCCI) and mobile e-Sports platform MPL (Mobile Premier League) have signed a three-year deal for Team India’s kit sponsorship.
Jun 23, 2020 19:06
NEW DELHI: A 14-year relationship that US sportswear giant Nike has had going with the BCCI as Team India kit sponsor rights holder is expected to soon be up for bidding as a fresh tender will need to be issued as the current partnership ends in September.
As per reports, Nike coughed up around Rs 3.7 billion to renew the kit sponsorship with the Indian team that will finish on September 30.
Jun 29, 2019 14:06
PARIS: Paris Saint-Germain and Nike Friday announced the signing of an extended and ambitious long term partnership that highlights the status of the club as one of Nike’s key global sports assets.
May 20, 2019 16:05
LAHORE: The Pakistan Cricket Board (PCB) has signed a fresh contract with AJ Sports as kit sponsor of the Pakistan team for the upcoming ICC World Cup being staged in England and Wales from May 30 to July 14.
The PCB did not mention in the press release issued on the deal signing if it would earn any money from the deal with AJ Sports.
May 09, 2019 17:05
MADRID: LaLiga giants Real Madrid and German sports brand adidas Thursday announced an eight-year extension to their long running kit sponsorship until June 2028.