Brandaid Events

MUMBAI: The subject is relevant. As too the timing. The third episode of the ongoing #SportsPostLockdown webinar series in the times of coronavirus - Impact on the Business of Cricket - which will be held on Wednesday, May 26, from 3 PM IST onwards, takes place a day ahead of the crucial board meeting of the International Cricket Council. 

May 15, 2020 18:05
MUMBAI: While sports will make a strong comeback, there will be pressure in the short term on the current values of media rights and sponsorships associated with various sports properties, including the marquee Indian Premier League (IPL), due to the effect of the COVID-19 pandemic on the overall economy, senior sports business professionals opined during a riveting discussion in Thursday's episode of the #SportsPostLockdow