NEW DELHI: Indian cricket star Smriti Mandhana and former Team India bowling spearhead Zaheer Khan have exclusively signed up with Rario – the world’s first officially licensed cricket-based digital collectibles platform.
The association with Mandhana and Khan will enable Rario to offer fans of these stars the ability to own player NFTs. These will be available to buy, collect and trade for cricket lovers and new-age investors alike. Each collectible has a unique ID which confirms its authenticity and rarity.
The player NFTs have 4 types:
Silver card – These are the most common cards, and have a print run of maximum 50,000.
Gold Card – These are premium cards, and have a print run of maximum 2,500.
Black Card – These are rare cards, and have a print run of maximum 200.
Unique Card – These are unique cards, and have a print run of 1 card only.
Rario has player interactions planned for Player Card holders, with the upper tiers getting an opportunity for direct interaction. Details will be revealed soon.
Speaking about the association, Smriti Mandhana says, “The future is digital. Even now, we can see that the bulk of fan engagement is shifting towards digital platforms. I am excited to partner with Rario as it will give me an opportunity to connect with my fans like never before, using a medium that is here to stay. I look forward to playing a role in shaping this new chapter of fan-engagement.”
“Both as a player and as a fan of the game, I am thrilled to be a part of revolutionising fan-experience for cricket-lovers across the world,” says Zaheer Khan. “By creating an unparalleled digital experience, Rario provides new avenues to bring fans closer to the players. I am excited to connect directly with the fans in a fresh and innovative way.”
Says Ankit Wadhwa, founder and CEO of Rario: “While we are working with various boards and leagues to bring licensed moments, player associations bring an additional level of engagement for fans, where apart from moments, the ultimate expression of fandom-ownership of a player card becomes a possibility.”
