MUMBAI: Skill-based fantasy sports platform Blitzpools, having added over 1m new customers since launch in March of this year, has signed six new rising stars to Team Blitz, its brand ambassador team.
Team Blitz has added five cricketers with Chetan Sakariya, Ishan Porel, Riyan Parag, Avesh Khan and Shardul Thakur joining the team.
Team Blitz is also very proud to announce its first footballer, Dheeraj Singh. Dheeraj (20) came into the news for his solid performances in the India U17 World Cup where he was the first choice goalkeeper. Apart from his national duties, Dheeraj Singh just recently registered 26 Saves, the most by any goalkeeper in a group stage and a record in the AFC Champions League while playing for the ISL club FC Goa.
“We have been eyeing Dheeraj for quite some time and he is our first football brand ambassador. We are beyond excited he has agreed to join Team Blitz. With football viewership continuing to surge in India, Blitzpools continues to keep pace with the excitement of fantasy gaming growing right alongside viewership, with offerings to include the 2020 Euros, Copa America, Indian Super League & Premier League.”
Getting on board with Team Blitz, youngster Dheeraj Singh said, “The growing support for football in our country has helped me to reach at this stage in my career where I have got an opportunity to be a part of Blitzpools, India’s fastest-growing and truly interactive skill-based fantasy sports platform. I am happy to be a part of Team BLITZ and with India’s huge sport loving audience and with the ongoing Euro 2020, I am sure many will be excited to be a part of the competitive format of Blitzpools.”
Team Blitz was formed in 2020 when Ishan Kishan, Rahul Chahar, Shreyas Gopal and Wriddhiman Saha were the first sign on. Their charisma, winning attitudes and on field successes led to strong customer engagement across all Blitzpools channels including the website, mobile app, and all social channels.
These gentlemen were subsequently joined by Rahul Tewatia, Shahrukh Khan and Mohammed Shami. These new signings generated tremendous excitement and have led to an explosion in new player growth.
All members of Team Blitz will be an integral part of the Blitzpools marketing strategy: 360-degree online/offline campaign across all marketing channels. They will be highly active on social in the weeks leading up to the re-launch of IPL (September) and will drive both signup and engagement numbers across the site.
Speaking on the addition of 1m users since launch, the Assomull brothers, Vickram and Gaurav, founders of Blitzpools, said: “We started this exciting journey just a few months back with the rebrand and we are happy to see the progress Blitzpools has made in such a short period of time. It is a proud feeling for us that we have added over 1m users to our platform, validating that our customers feel the same way about the product as we do and we are confident we will continue to deliver against the high expectations of the market. We have always believed in raw and fresh talent and our partnership with these 6 rising stars is a testimony to what our brand stands for. We will have more partnerships like this in the future to ensure that Team Blitz continues to resonate with customers and represents the brand admirably as all our current ambassadors have done and continue to do. With Euro 2020 and the World Test Championship between India & New Zealand and the IPL and ICC Word T20 tournament to come we will continue to entertain current and future customers alike.”
