MUMBAI: As India and New Zealand get ready to lock horns in the first ever World Test Championship, official broadcaster Star Sports has unveiled a promotional film ahead of the marquee event, which runs from June 18-22nd at The Ageas Bowl in Southampton.
The film, voiced by renowned cricket commentator Harsha Bhogle, epitomizes the exciting journey of the Indian team in the lead up to this landmark Test, where they will be up against a skilful and courageous New Zealand team, equally eager to create history by being the 1st ever World Test Champion.
Meanwhile, the broadcaster has roped in 12 on-air sponsors for the championship – four co-presenting sponsors (Dream 11, BYJU’s, Thumbs Up, Cars 24), and eight associate sponsors (Skoda, MRF, Cred, NiyoX, paisabazaar.com, UltraTech Cement, PharmaEasy, and policybazaar.com).
Sanjog Gupta, head – Sports, Star & Disney India, said: “The World Test Championship will be a defining moment in cricket, similar to the 1st ODI World Cup in 1975 and the first T20 World Cup in 2007.
“Over the last eight years, Star India has invested significant resources and effort to boost interest in Test cricket. We saw the India v England series earlier this year register record viewership, which strengthened our belief in the appeal amongst core fans for the oldest format of the game.
“So, it is appropriate that the first-ever ‘World Champion’ in Test Cricket will also be crowned on the network. The promotional film for the WTC Final or “The Ultimate Test” captures the essence of Team India’s journey to the finale and the excitement around this momentous Test match amongst fans of the Indian team.”
Five days of intense cricket action separates India and New Zealand from history, glory, and greatness.
Catch all the action from the ICC World Test Championship Final LIVE & Exclusive on the Star Sports Network & Disney+ Hotstar VIP from June 18-22nd, 2021, 2.00 PM onwards.
