KOCHI: Hero Indian Super League franchise Kerala Blasters FC has declared closed all available sponsorship slots for the ongoing 2020-2021 season of the ISL.
“It is a proud moment for the club to close all the available sponsorship slots during the toughest pandemic time. On behalf of the club, I would like to thank our sponsors BYJU’S, Haeal Pharma, @Skyfoam, MosChip, Parimatch, SAVEBOX, Jain Tubes, Ewire softtech, Kinder MultiSpeciality Hospital, ExTravelMoney.com, BodyFirst Wellness, @ReyaurSports, STATSports, and @Gymslave for believing in us. Let’s work together to make this an exciting one, KBFC chief revenue officer Joby Joseph announced in a post on his official LinkedIn timeline.
As for what this translates into in monetary terms, as already reported, the lack of opportunities around on-ground activations as matches will be played behind closed doors will have certainly hit bottom lines. If the hugely popular franchise has managed to achieve the Rs 100 million ball park in sponsorship revenues, that would certainly be some achievement in these COVID times.
