MUMBAI: Photo-messaging app Snapchat has partnered with five IPL teams – Delhi Capitals, Kolkata Knight Riders, Mumbai Indians, Kings XI Punjab, and Chennai Super Kings – to create augmented reality experiences and share exclusive behind-the-scenes updates of the teams.
Starting Thursday, Snapchatters can engage with the IPL teams in a creative way and show their support through a collection of unique AR lenses. Fans can cheer the teams on by using the Facepaint lens of Kings XI Punjab or the Branded cap lens of Aamchi Mumbai. They can also dance to the tune of Chennai Super Kings or play a game of cricket with the KKR team lens.
