COLOMBO: Sri Lanka Cricket has announced SLC’s partnership with Emerging Media (Pvt). Ltd as their exclusive provider of the giant digital screen to display corporate sponsor brand communications during the upcoming tours to the island nation by Bangladesh and New Zealand.
SLC said the partnership is a positive step forward for both parties with the Sri Lankan board looking to reinvigorate the fan culture that is critical to maintain their brand equity and for Emerging Media to have an opportunity to provide local audiences with an “electrifying ambiance” that sets the stage for the first tour to the Emerald Isles since the World Cup.
Emerging Media will operate and maintain high quality giant digital screens at all match venues for the Bangladesh ODI tour from July 26th-31st and the New Zealand Tour from August 14th to September 6th, which includes two Test matches and three T20s.
