MUMBAI: Hungama Play, the OTT platform has joined hands with Indian sports streaming service Veqta Sports for the live streaming of the Coppa Italia 2019.
Coppa Italia is one of the biggest draws when it comes to global football competitions as it will feature some of the world’s best players such as Cristiano Ronaldo, Paulo Dybala and Ivan Perisic among others. Besides watching the matches live on Hungama Play, fans can also watch match highlights in case they miss the live action.
Veqta Sports is the exclusive digital partner of Coppa Italia in India. Through this partnership with Hungama Play, Veqta Sports’ content will now be available to all users of Hungama Play on Amazon Fire TV Stick and other Android TVs as well.
The company is also the official digital rights holder for the EFL Cup in India, a development which was finalized in October 2017.
Additionally, Hungama’s association with Xiaomi will enable consumers to watch the tournament via Hungama Play on Mi Video and Mi TV.
Hungama digital media COO Siddhartha Roy said: “We are delighted to partner with Veqta Sports to bring Coppa Italia, the flagship cup tournament from Italian football to our user base in India. At Hungama, we endeavour to deliver exceptional experiences to our users and are glad to offer live streaming of the tournament on Hungama Play. We are certain that this will provide an avenue to sports enthusiasts across the country to watch the competition in sync with the rest of the world, without being bound by the restrictions of time and place.”
Veqta Sports founder Vikash Samota added: “At Veqta, our mission is to bring the most premium sports properties from around the globe to fans across the country. Our partnership with Coppa Italia and the recently concluded SupercoppaItaliana is one such step in that direction. While our flagship subscribers can continue to enjoy the live streams of all Coppa Italia matches along with highlights on the Veqta mobile apps and the Veqta.in website, we are delighted to increase our reach to all the users of Hungama Play as well.”
