MUMBAI: Baseline Ventures, the sports marketing and talent management company has added 18-year-old Indian women’s cricket team all-rounder Jemimah Rodrigues to its growing list of clients, Economic Times reports.
As part of a multi-year deal, the firm will handle all of Rodrigues’ commercial interests.
The cricketer made her international debut in March this year against Australia in an ODI in Vadodara. Five years earlier, she had grabbed headlines for winning the Jagmohan Dalmiya Award as the BCCI selected her as the best domestic junior women’s cricketer for the 2012-13 season in which she also remarkably made her Under-19 debut for India.
This is Baseline’s second client who is a women’s cricketer with batting prodigy and Rodrigues’ India teammate Smriti Mandhana also on their roster. The company’s philosophy of investing in talented sportspersons from a young age seems to be paying off with the list featuring badminton stars PV Sindhu and Kidambi Srikanth, India’s latest Test debutant Prithvi Shaw, Ravindra Jadeja and billiards champion Pankaj Advani.
“We are extremely happy to have Jemimah on board of Baseline Ventures and add to our bunch of unique talents. Jemimah is one of the brightest prospects of Indian Women cricket and we are excited to be part of her journey,” Baseline Ventures MD Tuhin Mishra was quoted as saying to ET.
“Baseline Ventures has a great track record in the sports marketing industry and a lot of eminent sports talents are managed by them. I’m happy to be a part of Baseline and look forward to a great association,” Rodrigues signed off.
